St. Joseph’s College of Commerce B.B.M. 2014 I Sem Additional English Question Paper PDF Download

St. Joseph’s College of Commerce (Autonomous)

End Semester Examination – Sept / Oct. 2014

BBM – I Semester

ADDITIONAL ENGLISH

Duration: 3 Hours                                                                                     Max. Marks: 100

Note:  Read the questions carefully before answering.

Do not exceed the paragraph limit.

            Each paragraph should contain at least four sentences.

 

SECTION – A

  1. Answer any two in about three paragraphs each.               (2 x 15 = 30)
  1. Comment on any two ideas that impressed you in the essay ‘A Free Man’s Worship’. Why do you think the essay is titled as ‘A Free Man’s Worship’?
  2. In Mario Vargas Llossa’s essay ‘The Premature Obituary of the Book. Why Literature?’ he expresses concern about the dwindling readership of literature. Do you think his concern is justified? Would it concern you personally if the readership of literature were really diminishing?
  3. Both Harriet Jacobs and Siddalingaiah have different styles of autobiographical writing. If one adopts a slightly serious tone the other has a very humorous way of looking at the world. What do you think are the purposes of writers adopting such varied writing styles? Which style interests you more and why?

 

  1. Answer in about four paragraphs. (1 x 20 = 20)
  1. Both Romila Thapar and Bertrand Russell seem to be engaged deeply with history. If one talks about the history of a specific place the other talks about the entire history of human beings. And both are interested in the debate between reason and faith. What is your understanding of reason and faith? How have the discussions and readings done in the classroom helped you in exploring the debate further?

 

SECTION – B

Read the below extract from the autobiography of the famous Chilean poet Pablo Neruda and answer the questions.

MY FIRST POEM

Now I am going to tell you a story about birds. In Lake Budi, swans were brutally hunted. They were stalked quietly in boats and then, rowing faster, faster . . . Swans, like the albatross, take to the air clumsily, they have to make a run, skimming the water. They lift their huge wings heavily, and so were easily caught, and finished off with sticks.

Someone brought me a swan that was half dead. It was one of those magnificent birds I have not seen again anywhere in the world, a black-necked swan. A snowy vessel with its slender neck looking as if squeezed into a black silk stocking, its beak an orange color and its eyes red.

This happened at the seaside, in Puerto Saavedra, Imperial del Sur.

It was almost dead when they gave it to me. I bathed its wounds and stuffed bits of bread and fish down its throat. It threw up everything. But it recovered from its injuries gradually and began to realize that I was its friend. And I began to realize that homesickness was killing it. So I went down the streets to the river, with the heavy bird in my arms. It swam a little way, close by. I wanted it to fish and showed it the pebbles on the bottom, the sand the silver fish of the south went gliding over. But its sad eyes wandered off into the distance.

I carried it to the river and back to my house every day for more than twenty days. The swan was almost as tall as I. One afternoon it seemed dreamier; it swam near me but wasn’t entertained by my ruses for trying to teach it how to fish again. It was very still and I picked it up in my arms to take it home. But when I held it up to my breast, I felt a ribbon unrolling, and something like a black arm brushed my face. It was the long, sinuous neck falling. That’s how I found out that swans don’t sing when they die.

Summer is like fire in Cauti’n. It scorches the sky and the wheat. The land would like to shake off its lethargy. The houses are not prepared for summer, just as they were not prepared for winter. I wander off into the countryside and I walk, walk, walk. I become lost on Nielol Hill. I am alone, my pocket filled with beetles. In a box I carry a hairy spider I just caught. Overhead, the sky can’t be seen. The forest is always damp, my feet slip. Suddenly a bird cries out, it’s the ghostly cry of the chucao bird. A chill of warning creeps upward from my feet. The copihues, drops of blood, can barely be made out. I am only a tiny creature under the giant ferns. A ringdove flies right past my mouth, with a snapping sound of wings. Higher up, other birds laugh harshly, mocking me. I have trouble finding my way back. It’s late now.

My father is not here yet. He will be back at three or four in the morning. I go upstairs to my room. I read Salgari. The rain pours down like a waterfall. In less than no time, night and the rain cover the whole world. I am alone, writing poems in my math notebook. I am up very early the next morning. The plums are green. I charge up the slopes. I carry a little packet of salt with me. I climb a tree, make myself comfortable, bite a little chunk out of a plum carefully, and dip the plum into the salt. I eat it.

And I repeat this, up to one hundred plums. I know I’m over doing it.

Our other house burned down, and this new one is filled with mystery. I climb up on the fence and I watch for the neighbors. There is no one around. I lift up some logs. Nothing but a few measly spiders. The toilet is at the back of the place. The trees next to it have caterpillars. The almond trees display their fruit covered with white down. I know how to catch bumblebees without harming them, with a handkerchief. I keep them captive for a little while and hold them up to my ears. What a beautiful buzz!

How lonely a small boy poet, dressed in black, feels on the vast and terrifying frontier wilderness! Little by little, life and books give me glimpses of overwhelming mysteries. I can’t forget what I read last night: in faraway Malaysia, Sandokan and his friends survived on breadfruit.

I don’t like Buffalo Bill, because he kills Indians. But he’s such a good cowpuncher! The plains and the cone-shaped tepees of the redskins are so beautiful! I have often been asked when I wrote my first poem, when poetry was born in me. I’ll try to remember. Once, far back in my childhood, when I had barely learned to read, I felt an intense emotion and set down a few words, half rhymed but strange to me, different from everyday language. Overcome by a deep anxiety, something I had not experienced before, a kind of anguish and sadness, I wrote them neatly on a piece of paper. It was a poem to my mother, that is, to the one I knew, the angelic stepmother whose gentle shadow watched over my childhood. I had no way at all of judging my first composition, which I took to my parents. They were in the dining room, immersed in one of those hushed conversations that, more than a river, separate the world of children and the world of grownups. Still trembling after this first visit from the muse, I held out to them the paper with the lines of verse. My father took it absentmindedly, read it absentmindedly, and returned it to me absentmindedly, saying: “Where did you copy this from?” Then he went on talking to my mother in a lowered voice about his important and remote affairs.

That, I seem to remember, was how my first poem was born, and that was how I had my first sample of irresponsible literary criticism.

And all the while I was moving in the world of knowing, on the turbulent river of books, like a solitary navigator. My appetite for reading did not let up day or night. On the coast, in the tiny town of Puert o Saavedra, I found a public library and an old poet, Don August O Winter, who was impressed by my literary voracity. “Have you read them already?” he would say to me, handing me a new Vargas Vila, an Ibsen, a Rocambole. I gobbled up everything, indiscriminately, like an ostrich.

Around this time, a tall lady who wore long long dresses and flat shoes came to Temuco. She was the new principal of the girls’ school. She was from our southernmost city, from Magellan’s snows. Her name was Gabriel a Mistral. I used to watch her passing through the streets of my home town, with her sweeping dresses, and I was scared of her. But when I was taken to visit her, I found her to be very gracious. In her dark face, as Indian as a lovely Araucanian pitcher, her very white teeth flashed in a full, generous smile that lit up the room.

I was too young to be her friend, and too shy and taken up with myself. I saw her only a few times, but I always went away with some books she gave me. They were invariably Russian novels, which she considered the most extraordinary thing in world literature. I can say that Gabriela introduced me to the dark and terrifying vision of the Russian novelists and that Tolstoy, Dostoevsky, and Chekhov soon occupied a special place deep within me. They are with me still.

 

  • Answer any two in about three or four paragraphs each              (2 x15 = 30)
  1. The extract given above is titled ‘My First Poem’, but Neruda begins the section with the sentence ‘Now I am going to tell you a story about birds’ and goes on to narrate the story of him trying to rescue a bird. Why do you think he narrates this story in a section where he is supposed to talk about his first poem? Also comment the way in which the story is narrated.
  2. The ‘wilderness’ that Neruda describes seems to have had a profound impact on him. Identify any two instances from the above passage where he was bewildered by the wilderness and relate it with your own experience of wilderness.
  3. Neruda begins to narrate the story of his first poem at the end of the section and almost in an unexpected way. Do you think there is any relation at all to the stories of bird rescue, plum eating and loneliness to the story of his first poem? Comment on the entire structure of the extract.
  4. Solitude led Pablo Neruda to read voraciously and to write poems. What is your relationship with solitude? Narrate an experience of solitude which you would like to share with others.
  1. Read the poem by Pablo Neruda and answer the question in about four paragraphs.                                                                               (1 x 20 = 20)

Poetry

And it was at that age … Poetry arrived
in search of me. I don’t know, I don’t know where
it came from, from winter or a river.
I don’t know how or when,
no they were not voices, they were not
words, nor silence,
but from a street I was summoned,
from the branches of night,
abruptly from the others,
among violent fires
or returning alone,
there I was without a face
and it touched me.

I did not know what to say, my mouth
had no way
with names,
my eyes were blind,
and something started in my soul,
fever or forgotten wings,
and I made my own way,
deciphering
that fire,
and I wrote the first faint line,
faint, without substance, pure
nonsense,
pure wisdom
of someone who knows nothing,
and suddenly I saw
the heavens
unfastened
and open,
planets,
palpitating plantations,
shadow perforated,
riddled
with arrows, fire and flowers,
the winding night, the universe.

And I, infinitesimal being,
drunk with the great starry
void,
likeness, image of
mystery,
felt myself a pure part
of the abyss,
I wheeled with the stars,
my heart broke loose on the wind.

 

  1. Both the extract and the poem are about writing a poem by the same person. How different or similar are they, in terms of the use of literary devices, in narrating the same phenomenon of writing a poem? Also comment on the kind of impression that both the prose and the poem created on you.

 

 

 

St. Joseph’s College of Commerce B.B.M. 2014 V Sem Human Resource Development (Elective –II – Hr) Question Paper PDF Download

  1. JOSEPH’S COLLEGE OF COMMERCE (AUTONOMOUS)

END SEMESTER EXAMINATION – OCTOBER 2014

B.COM.– V SEMESTER

HUMAN RESOURCE DEVELOPMENT (ELECTIVE –II – HR)

Duration: 3 Hours                                                                                       Max. Marks: 100

SECTION – A

  1. I) Answer ALL the questions. Each carries 2 marks.                                    (10 x 2 =20)

                        

  1. What is Cultural sensitivity?
  2. “HR manager should have a global mindset.” Bring out the meaning of the quote.
  3. Give four qualities of a good mentor
  4. Explain the term Role Play. What is the purpose behind conducting role plays?
  5. Narrate the role team building in organizational development.
  6. Highlight main feature of “country club management.”
  7. What are the different elements of TQM.
  8. What are strokes? What are the different strokes?
  9. Explain the concept of “ulterior transaction” with proper example.
  10. How do Suppression of Democratization in the Work Place, become an ethical issue. Give suitable examples.

 

SECTION – B

 

  1. II) Answer any FOUR Each question carries 5 marks.                  (4 x 5 = 20)

 

  1. What is meant by virtual workplace? How do the HR managers stay connected to the virtual work place?
  2. Explain the term “understudy.” What are its merits and demerits?
  3. Briefly discuss methods and techniques used in executive development programs for inculcating decision making skills in trainees.
  4. Explain the meaning of the term “unfreezing.” For bringing unfreezing into effect, what all changes should be implemented?
  5. Discuss different steps that are to be accomplished for obtaining ISO 9000 registration.
  6. What is meant by life script? What are the various life script positions which people take in interacting with others?

 

SECTION – C

 

III)      Answer any THREE questions.      Each question carries 15 marks.     (3 x 15 = 45)

  1. What is personality Quotient? What are the different ways of developing people?
  2. Briefly explain various methods and techniques used in training of employees in industrial organizations.
  3. What is meant by organizational development? Discuss different organization development techniques.
  4. What is meant by alternative work arrangements? Discuss a few alternative work arrangements introduced by some organizations.
  5. “Dyad relationship can be studied properly if a person can perceive his own behavioural style and at the same time how it is perceived by others.”Discuss.

 

 

SECTION – D

 

  1. IV) Case study- Compulsory questions.                   (15 marks)
  2. Training for Whom?

Microelectronics, a California-based electronics defense contractor, has enjoyed a smooth growth curve over the past five years, primarily because of favourable defense funding during the Reagan administration’s build-up of U.S. military defenses. Microelectronics has had numerous contacts to design and develop guidance and radar systems for military weaponry.

Although the favourable funding cycle has enabled. Microelectronics to grow at a steady rate, the company is finding it increasingly difficult to keep its really good engineers, Based on extensive turnover analyses conducted by Ned Jackson, the human resources planning manager. Microelectronics’ problem seems to be its inability to keep engineers beyond the “critical” five-year point. Apparently, the probability of turnover drops dramatically after five – years of service. Ned’s conclusion is that Microelectronics has been essentially serving as an industry college. Their staffing strategy has always been to hire the best and brightest engineers from the best engineering schools in the United States.

Ned believes that these engineers often get lost in the shuffle at the time they join the firm. For example, most (if not all) of the new hires must work on non-classified projects until cleared by security to join a designated major project. Security clearance usually takes anywhere from six to ten months. In the meantime the major project has started, and these young engineers frequently miss out on its design phase, considered the most creative and challenging segment of the program. Because of the nature of project work, new engineering often have difficulty learning the organizational culture – such as who to ask when you have a problem, what the general dos and don’ts are, and why the organization does things in a certain way.

After heading a task force of human resource professionals within Microelectronics, Ned has been designated to present to top management a proposal designed to reduce turnover among young engineering recruits. The essence of his plan is to create a mentor program, except that in this plan the mentors will not be the seasoned graybeards of Microelectronics, but rather those engineers in the critical three-to-five-year service window the period of highest turnover, These engineers will be paired with new engineering recruits before the recruits actually report to Microelectronics for work.

According to the task force, the programme is twofold (1) it benefits the newcomer by easing the transition into the company, and (2) it helps the three-to-five-year service engineers by enabling them to serve an important role for the company. By performing the mentor role, these engineers will become more committed and hence less likely to leave. As Ned prepared his fifteen minute presentation for top management, he wondered it be had adequately anticipated the possible objections to the program in order to make an intelligent defense of it. Only time would tell.

Questions:

(a)  Identify the salient issues from HR point of view for this case.
(b)  If you were to study this turnover problem, how would you conduct a need                                        analysis or evolve a counseling programme?
(c)  What are the causes of dissatisfaction and turnover in Microelectronics?
(d)  Do you find the mentoring programme suitable to reduce turnover? Justify                       your answer.

 

 

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BCOM/BBM– V SEMESTER

Human Resource Development (Answer Key)

 

  1. Awareness of own culture. It is the recognized and accepted differences in values, perception, traditions and habits among segments of population.
  2. HR manager should have the ability to “LOOK FOR BIGGER PICTURE”. Should be able to integrate diverse view points through a global system approach in decision making.
  3. i. Listen to mentee and understand them, ii.Challenge his intellect and stimulate the learning process, iii. Coach, iv. Build self confidence, v. Provide wise counseling, vi. Teach by examples act as the role model, vii. Share experiences, viii. Offer encouragement
  4. A method of human interaction. It involves realistic behavior in imaginary situations, action, doing and practice. Purpose: for developing interpersonal interactions and relations.
  5. Basic objective of organization is building better team throughout the organization. OD tries to tie all the groups, small and large to make one integrated and cooperative group, by solving differences. The result of effective team work will be improved organizational performance.

 

  1. High concern for employees, but low concern for production.

 

  1. 1. Quality is first, 2. Quality of New product development, 3. Customer orientation and product orientation, 4. Use of a Continuous Plan, Do, Check, Act (PDCA) in all business elements, 5. There should be a Respect for humanity.
  2. Giving some kind of recognition to the other , strokes are exchange when ever two persons interact with each other . Three types of strokes :- Positive stroke, Negative stroke, Mixed strokes

 

  1. A transaction in which an overt message and a covert message are conveyed at the same time. e.g., A: Would you like to come in for a drink, (meaning: I would like to be alone with you for a while). B: Yes, I would love a drink (meaning: I would like to be alone with you too!).

 

  1. It amounts to suppression of democratic rights of employees such as; Suppression of employees rights of representation in bodies that would promote their collective interests. E.g., Tempting and bribing pliable union leaders, Union busting, Strike breaking.

 

  1. Virtual workplace is not located in any one physical space. It is usually in a network of several workplaces technologically connected (via theInternet) without regard to geographic boundaries. Focus of Management: Managing virtual worker, Virtual performance management, Selecting and managing outsourced services, Work-life balance, Telecommuting strategies and training, Virtual organization design, Legal and regulatory compliances, Developing policies and procedures suitable for virtual work place, Privacy/Monitoring.

 

  1. Understudy is designed as the heir apparent the person who is specially, Trainee is prepared to perform the work or fill the position of his superior when the superior leaves the job due to promotion, retirement or transfer, Department manager discusses problems with under study and allows to participate in decision making. Merits: Creates a practical and realistic situation, Designates persons for greater management responsibilities, Emphasizes learning by doing, Relieves boss of some workload, Demerits: May spark jealousy and rivalry among competing subordinates, Understudy will perpetuate existing practices, bad as well as good

 

  1. i. In basket exercises, ii. Business /management games, iii. Case study

 

  1. Means that old ideas and attitudes are set aside to give place to new ideas. It refers to making people aware that present behavior is: inappropriate , irrelevant , inadequate and hence unsuitable for changing demand of the present situations. Changes to be implemented: A) Physical removal of individual. B) Individual being changed from accustomed routine.
  2. C) Demeaning and humiliating experience to help individuals being changed to see their old attitudes or behavior as worthy and think to be motivated to change. D) the consistent linking of reward with willingness to change and of punishment with unwillingness to change.

 

  1. i. Existing quality procedures are evaluated, ii. Corrective actions to be taken are identified, iii. Certifiable quality management system is prepared, iv. The new procedure is defined , documented and implemented, v. Quality manual is prepared, vi. A pre-assessment meeting with registrar to analyze quality manual is held, vii. The actual assessment of system is held, viii. The system is certified & registration is done.

 

  1. Script Analysis: ERIC BERNE-” a script is an ongoing programme, developed in early childhood under parental influence which directs the individual behaviour in the most important aspect of his life.” Every person in his life time plays three basic roles which are called as the persecutor, the rescuer and the victim. Legitimate Role, Illegitimate Role: A person when confronted with a particular situation, acts according to his script which is based on what he expects from his life or how he views his life position.

The life position of a person affects his interpersonal relationships. Script plays a very important role in transactional analysis.

  1. PQ helps in identifying candidates and personal with: Key entrepreneurial qualities, Capabilities, Personalities traits, Creative Problem Solving abilities, and Leadership skills.

Marston identified that people are motivated by four intrinsic drives which he called “DISC”

D-  Dominant Type, I – Inspiring   Type, S – Supportive Type, D  – Cautious Type. 1. The Dominant type : An outgoing, task oriented individual, will be focused: The key insight in developing a relationship with this type of person is “Respect and Results”. 2.The Inspiring type: An outgoing, people oriented individual, loves to interact, socialize and have fun. The key insight is developing a relation with this type of person “Admiration and Recognition”. 3. The supportive type:  A Reserved, people oriented individual. The key insight in developing a relationship with this type of person is “Friendliness and Sincere Appreciation”. 4. The Cautious Type:  A Reserved, task oriented individual The key insight in developing a relationship with this type of person is” trust and integrity”.

 

  1. A. On the job Training: 1. Job Instruction Training (JIT), 2. Coaching, 3. Mentoring, 4. Position Rotation, 5. Apprenticeship, 6. Committee Assignments. B. Off the Job Training: 1. Vestibule Training, 2. Apprenticeship training, 3. Class room Training, 4. Internship training, 5. Conferences, 6. Role Playing, 7. Programmed Learning. C. Electronic Training: 1. Audio-Visuals, 2. Computer Based Training, 3. Electronic Performance Support Systems (EPSS), 4. Distance and internet based training, Tele-training, Video-conferencing, Internet, Business portals

 

  1. Organizational development is a technique used for bringing change in the entire organization rather than focusing attention on the individual , so that change in readily absorbed.Techniques of OD: i. Survey or feedback, ii. Process consultation, iii. Third party Peace making, iv. Role Playing, v. Goal setting and planning, vi. Managerial grid: style-training, team development, intergroup development, organizational goal setting, goal attainment, stabilization

 

  1. Alternative work arrangements have the effect of: Improving employee motivation, productivity, and

Satisfaction. In most organizations people work an eight hour day for five days in a week. Some of the recently introduced alternative work are: 1. Compressed Work Week: Employees work for less days in a week. The most popular forms of Compressed Work Week is 4 days in a week for 10 hours a day. It gives more leisure time to workers and more shopping time. Employees can avoid office rush hours.

2/3rd working adults prefer this method. 2. Shorter Work Week: Employees have to work for eight hours a day for four days in a week. This program is considered in various countries in the world.It helps to solve the unemployment problem as more people can be employed. This will result in a reduction of salaries of employees. 3. Flexi time: Flexi time is short form of flexible working hours Instead of following a rigid work schedule, the employer allows employees to decide when go to work and when to leave. The employees will have to work a specified number of hours in week, but they can vary their working hours within specified limits.  A common core period is fixed during which every employee supposed to be present. The time before and after core period can be adjusted by the employee as per their requirements. This method is a very popular scheme. 4. Job sharing: Recent innovation of work schedules. In this method, two or more employees share a job. One may work in the morning shift and the other may work in evening shift or they can work on alternate days. This method also gaining popularity. 5. Telecommuting: Employees work at home on their computers that are linked to the office. There is no commuting to and for the office. Flexi hours of work. Telecommuting is the fastest growing trend in work scheduling. 6. Flexi staffing: Flexible or temporary staffing. Temporary staffing services are seen as “professional Service Organization.” Approximately 3-5% of the global work force are in the temporary mode. Flexi-staffing has now become a strategic tool for risk management and improving productivity of capital.  USA Flexi-staffing is 60 years old. Japan, Neteherlands, France and UK are prominent in Flexi-staffing. Flexi-staffing in India is a decade old. Flexi-staffing is recognized as a sound business decision that permits companies to adjust production schedules and thereby reduce overheads. International studies shows that temporary workers are more productive than permanent counterparts. Employers find that hiring a temporary worker even at a hourly rate, works out to be more cost effective than a full time employee.

 

  1. Interpersonal relations are concerned with inter self. Self is the core of personality pattern. Self awareness is a cognitive concept. It describes the self in terms of image, both conscious and unconscious. Joseph Luft and Harington Ingham have developed a diagram called as Johari window

Johari Window has Four Regions: What is known by the person about him/herself and is also known by others: open area, open self, free area, free self, or ‘the arena.’ What is unknown by the person about him/herself but which others know: blind area, blind self, or ‘blind spot.’ What the person knows about him/herself that others do not know; hidden area, hidden self, avoided area, avoided self or ‘facade’

What is unknown by the person about him/herself and is also unknown by others: unknown area or unknown self.

  1. Issues raised: Quality circles, TQM, Alternative work schedules, vision, work settings so on.
  2. Issues or problems: increased competition, Management and Supervisory support, new standards on labour conract, cost of implementation, Employees fear.

iii. How to minimize problems: Orientation, socialization, cross cultural training, skills and technical training, team training, quality training, career development, stress management, coaching, high performance work systems.

 

 

St. Joseph’s College of Commerce B.B.M. 2014 V Sem Consumer Behaviour (Elective –Ii- Marketing) Question Paper PDF Download

St. Joseph’s College of Commerce (Autonomous)

End Semester Examination – October 2014

 B.B.m. – v Semester

CONSUMER BEHAVIOUR (ELECTIVE –II- MARKETING)

 

Time: 3 hrs                                                                                                      Marks: 100

Section – A

 

  1. I) Answer ALL the questions. Each carries 2 marks.                       (10 x 2 = 20)

 

  1. State the different buying roles in the consumer decision process.
  2. Name any four basis for market segmentation.
  3. Mention four possible responses of a dis-satisfied consumer.
  4. What does ‘diffusion of innovation’ mean?
  5. Reference groups influence consumer decision making”. Explain
  6. Why have cross cultural influences increased in importance?
  7. What is differentiated marketing?
  8. What is meant by selective perception?
  9. Give two examples of negative reinforcement.
  10. Name one outstanding feature of four stages in the Family Life Cycle.

 

Section – B

 

  1. II) Answer any Four Each carries 5 marks.  (4 x 5 = 20)

 

  1. “The more complex the decision the more there is involvement and deliberation”. Explain with two examples for each, types of decision making of buyers.
  2. Analyze the effect that social environment, personality traits of consumer, personal experience and marketing strategies of the firm have on attitude formation towards products.
  3. From “awareness to being a loyal customers” a consumer passes through various stages. Analyze the thought process in each of these stages.
  4. Customer satisfaction is the positive feeling about the “ownership experience”. What advice would you give a firm to enhance the satisfaction levels of its customers?
  5. Analyze the loyalty status pyramid and give suitable examples.
  6. How is VALS psychographic segmentation used as a marketing tool to explain consumer behavior.

 

 

 

 

 

Section – C

 

III) Answer any three questions. Each carries 15 marks.                  (3 x 15 = 45)

 

  1. “Divergence in consumer behavior is due to differences in personality”. Use the Trait and Psychoanalytical theory to interpret consumer behavior.
  2. Discuss the factors influencing consumer behavior. Illustrate with examples.
  3. In the light of globalization, companies are forced to combine two or three basis for segmentation. Justify this statement with the help of two consumer products which have used 2 or 3 basis for sementation.
  4. “Cross – cultural influences and social class have an impact on consumer behavior”. Explain and give examples
  5. People respond to cues when they are driven. If they have a positive experience it leads to retention and reinforcement.  Explain this in the light of Learning Behaviour.

 

Section – D

 

  1. IV) Case Study – Compulsory question. (1 x 15 = 15)

 

  1. Galaxy Appliances is among the top five companies in the home appliance market and manufactures a range of products, such as refrigerators, washing machines, gas cooking range, television, and other smaller products such as toasters, blenders and irons. The company’s turnover had grown several fold in the last ten years.  Last year the company’s turnover was Rs.460 crore and the net profits were Rs.21 crore.  The main reason for this growth is the growing demand for home appliances and a nationwide network of 1,630 dealers.  The management is quite aware of the fact that competition in the market would intensify and the only way to stay ahead was to introduce products, which are customer friendly and of the highest quality.

 

Selling innovative products in a conservative market is not easy and Galaxy Appliances has a challenge ahead for its marketing team.  Family units is in the phase of transition today and two major trends are visible.  First, the rise of the nuclear families in the cities is here to stay.  Second, more and more women are opting for a career today and hence are seeking opportunities outside home.  The natural outcome of this shift in ambitions of women is that demand for domestic help is rising. But getting such help is becoming increasingly difficult and this situation is likely to become more pronounced with time.  Hence, the demand for products with automatic features is on the rise.  Women are hard pressed for time and are looking for technologically superior home appliances that can function with minimum human supervision.

 

 

 

The initial price for these products is high, but will certainly come down with growth in demand.  The prices for different load – capacity of dishwashers are in the range of Rs.16,000 to 21,000 for washing machines from Rs.7,000 to 30,000 depending on the features.  For the microwave cooking range, the basic model is priced at Rs.14,000 for 20 litre capacity and the highest price for the more advanced model is Rs.19,000 for 30 litre capacity.

 

 

Market segment details:

 

Double Income Families with 4 – 5 family members Product Relevance Category Recommended
Class – one cities Income Rs.6 lakh per annum and above High A+
Class – two cities Income Rs.3 lakh per annum and above Low to moderate A

Categories:

A+       =          Aggressive Promotion

A         =          Moderate Promotion

 

The products will be positioned on the following dimensions:

  1. Convenience and time saving
  2. Lifestyle product.

 

Analyze and answer the following:

 

  1. Explain the possible involvement of the different people who would have taken part in the decision making process for purchase of the product.
  2. What are the steps/process the consumer would have taken before the purchase of the product?
  3. Analyze the factors that have led to the rise in demand for consumer durable goods in India.

 

 

St. Joseph’s College of Commerce B.B.M. 2014 V Sem Advanced Financial Management (Elective P-Ii – Finance) Question Paper PDF Download

  1. JOSEPHS COLLEGE OF COMMERCE (AUTONOMOUS)

END SEMESTER EXAMINATION – OCTOBER 2014

B.B.M. – V SEMESTER

 ADVANCED FINANCIAL MANAGEMENT (ELECTIVE P-II – FINANCE)

 

Duration: 3 Hours                                                                                       Max. Marks: 100

SECTION – A

 

  1. Answer ALL the questions. Each carries 2 marks.                                       (10 x 2 =20)

 

  1. A company wishes to earn real rate of 10% from its project, when the inflation recorded is 6%. What is the nominal rate the company would earn? Now if company earns 15% nominal rate, does it amount to real rate return of 10% or more?
  2. Write the Irving fisher model for Risk adjusted discount rate
  3. Explain the concept of synergy with an example
  4. What is the difference between a merger and a takeover
  5. A project had an equity beta of 1.2 and was going to be financed by a combination of 30% debt and 70% equity (assume debt beta =0) calculate project beta. Assume Rf = 10%, Rm = 18%
  6. Ashoka builders Ltd have an issued and paid capital of 500000 shares of Rs. 10 each.  The company declared a dividend of Rs. 12.50 lakhs during the last five years and expects to maintain the same level of dividends in future.  The control and ownership of the company is lying in the few hands of directors and their family members.  The average dividend yield for listed companies in the same line of business is 18%.  Calculate the value 3000 shares in the company.
  7. Write a short note on Pricing Multiples
  8. Write the meaning of Hostile takeover and Bail out takeovers
  9. What is time value of money? Explain the concept of discounting and compounding
  10. What is the meaning of risk and uncertainty

 

SECTION – B

  1. Answer any FOUR Each carries 5 marks.                                   (4×5=20)

 

  1. Determine the risk adjusted net present value of the following project
Particulars A B C
Net cash outlay (Rs)

Project life

Annual cash inflow (Rs)

Co efficient of variation

1,00,000

5 years

30,000

0.4

1,20,000

5 years

42,000

0.8

2,10,000

5 years

70,000

1.2

 

Co efficient  of variation Risk adjusted rate of discount PV factors 1 to 5 years at risk adjusted rate of discount
0

0.4

0.8

1.2

1.6

2

More than 2.0

10%

12%

14%

16%

18%

22%

25%

3.791

3.605

3.433

3.274

3.127

2.864

2.689

 

 

  1. You expect to receive (in nominal terms) the following cash flows, 250, (422) and 1067. What is the present value, if the real discount rate is 5% and inflation is expected to be 4%, 3.5% and 5% for the following years?

 

  1. Fast run automobiles spares l td is considering investment in one of the three mutually exclusive projects Zeta 10, Meta 10 and Neta 10. The company’s Cost of capital is 15% and the risk free rate of return is 10%.  The income tax rate for the company is 40%.  FASL has gathered the following basic cash flow and risk index data for each project
Project Zeta 10 Meta 10 Neta 10
Initial Investment

Cash Inflows After tax for year

1

2

3

4

Risk Index

15,00,000

 

6,00,000

6,00,000

6,00,000

6,00,000

1.80

11,00,000

 

6,00,000

4,00,000

5,00,000

2,00,000

1.00

19,00,000

 

4,00,000

6,00,000

8,00,000

12,00,000

0.60

 

Using the risk adjusted discount rate; determine the risk adjusted NPV for each of the project.  Which project should be accepted by the company?  Give reasons

Hint: RADR = Rf + (Ri * (Ko – Rf))

 

  1. How would a finance manager respond under uncertainty? Explain the tools and methods used by the finance manager under uncertainty.

 

  1. How do you ascertain the value of share under Capital Asset Pricing Model? Explain the concept in context of a private company valuation with required assumptions and formulas.

 

  1. Explain the concept of feasibility report.

 

SECTION – C

 

III)      Answer any THREE questions.    Each carries 15 marks.                    (3×15=45)

 

  1. A firm has an investment proposal requiring an outlay of Rs. 40,000.  The investment proposal is expected to have 2 years economic life with no salvage value.  In Year 1, there is a 0.4 probability that cash flow after tax will be Rs. 25000 and 0.6 probabilities that cash inflow after tax will be Rs. 30,000.  The probability assigned to cash flow after tax for the year 2 is as follows:
The cash inflow year 1 Rs. 25000 Rs. 30000
The cash inflow year 2 with probabilities 12000

16000

22000

0.2

0.3

0.5

20000

25000

30000

0.4

0.5

0.1

The firm uses a 10% discount rate for this type of investment

Required

  • Construct a decision tree for the proposed investment project
  • What net present value will the project yield if worst outcome is released? What is the probability of occurrence of this NPV?
  • What will be the best and the probability of that occurrence
  • Will the project be accepted?

 

  1. The initial investment outlay for a capital investment project consists of Rs. 100 lakhs for plant and machinery and Rs. 40 lakhs for working capital. Other details are summarized below
  • Sales 1 lakh units for years 1-5
  • Selling price Rs. 120 per units of output
  • Variable cost Rs. 60 per units of output
  • Fixed overheads (excluding depreciation) Rs. 15 lakhs per year for years 1-5
  • Rate of depreciation on plant and machinery : equal to the WDV at the end of year 5
  • Applicable tax rate 40%
  • Time horizon 5 Years
  • Post tax cut off rate 12%

 

Required

  • Indicate the financial viability of the project by calculating the NPV
  • Determine the sensitivity of the project’s NPV under each of the following condition
  1. Decrease in selling price by 5%
  2. Increase in variable cost by 10%
  3. Increase in cost of plant and machinery by 10%

 

  1. ABC ltd is considering with XYZ ltd. There are no gains from merging.  Complete the following table if ABC wishes an EPS of Rs. 2.8 after the merger
  ABC ltd XYZ ltd Merged entity
Earnings after tax

Outstanding shares

Market price per share

EPS (Rs)

P E ratio

Total market value

Rs. 0.1 million

50000

Rs. 20

2

10

Rs. 1000000

Rs. 0.25 million

100000

Rs. 12.5

2.5

5

Rs. 1250000

?

?

?

2.8

?

?

  • Complete the above table
  • Calculate the exchange ratio viz. no of shares of ABC given to XYZ shareholders
  • What is the cost of merger to ABC ltd?

 

  1. What are the micro and macro considerations to be taken in view in project planning? Write short notes on Technical appraisal of projects?
  2. Salvations and Solutions have been in IT business for six years and enjoy a favorable market reputation.  Corporate tax is 30%.  They anticipate that the demand for IT solutions would increase sizably since many foreign firms are setting up their BPO shops in India.   For an expansion project, they propose to invest Rs.22 crores to be funded by new debt and equity on 50/50 basis.  Enquiries with merchant bankers reveal that funds can be raised as under:

 

Debt Rate %
First Rs. 5 crores

Next Rs. 5 crores

All additional funds

Equity

Risk gradation by company

10%

12%

15.72%

12%

2% over WACC

  • Compute the appropriate risk adjusted discount rate
  • What should be target breakeven level of net annual cash flow after tax for the company if the life of the project is four years?

 

SECTION – D

 

  1. IV) Case study- Compulsory questions. (15 marks)

 

  1. a) ABC and Co has the following information relating to an investment proposal.  The initial outlay of Rs. 24, 00,000 is expected at year 0 with a life of 4 years.  The firm has an average profit after tax of Rs. 8, 40,000 is expected.  Assuming that the real discount rate is 5% calculate

 

  • NPV of the project given that there is no inflation
  • NPV given that there is inflation of 5% and the annual profit keep pace with the inflation

 

 

 

 

 

 

  1. b) The relevant financial details of two firms just prior to a merger announcement are as follows:
  Amit ltd Bakshi Ltd
Market price per share

No of shares

Market value of the firm

Rs. 65

8,00,000

Rs. 520,00,000

Rs. 30

5,00,000

Rs. 150,00,000

 

            The merger is expected to bring gains which have a present value of

Rs. 120, 00,000.  Amit ltd offers 246000 shares in exchange for 500000 shares to the shareholders of firm Bakshi ltd.  Assuming that the market values of the two firms just before the merger announcement is equal to their present values as separate.  Calculate the NPV to AMIT LTD AND Bakshi ltd respectively.

 

 

 

 

 

St. Joseph’s College of Commerce B.B.M. 2014 V Sem Advanced Financial Accounting (Elective – Ii- Accounts) Question Paper PDF Download

  1. JOSEPH’ S COLLEGE OF COMMERCE (AUTONOMOUS)

END SEMESTER EXAMINATION – OCTOBER 2014

B.B.M.  -V SEMESTER

 ADVANCED FINANCIAL ACCOUNTING (ELECTIVE – II- ACCOUNTS)

Duration: 3 Hours                                                                                       Max. Marks: 100

SECTION – A

 

  1. Answer ALL the questions. Each carries 2 marks.                                       (10 x2 =20)

 

  1. Distinguish between EVA and Value Added.
  2. State the four approaches to Price Level Accounting.
  3. While preparing a consolidated Balance Sheet, how would you treat contingent liabilities?
  4. As per the Companies Act, 2013 what new inclusions (any two) has been made with regard to Corporate Social Responsibility?
  5. What are the three important aspects that Human Resource Accounting focuses on while accounting?
  6. Give the equation of Brand equity.
  7. X purchased a piece of land for Rs. 40,000 when the general price index was 120. Five years later he sold this piece of land for Rs. 60000 when the price index was 200. Find out the profit or loss on this transaction.

8.“Indian companies are generally following the model of human resource accounting suggested by Lev and Schwartz”—is this statement true? Mention any one company which has adopted this model.

  1. Describe in two sentences Environmental Accounting.
  2. Calculate EVA from the following information: net operating profit after tax – Rs. 98,00,000; capital structure: equity capital – Rs. 1,70,00,000; reserve and surplus – Rs. 1,30,00,000; 10% debentures – Rs. 4,00,00,000; cost of equity – 17.5%; income tax rate – 30%.

 

SECTION – B

  1. Answer any FOUR Each carries 5 marks.                                 (4×5=20)

 

  1. From the following information taken from the books of Aarav Ltd. relating to staff and community (social) benefits& cost, you are required to prepare a statement classifying the various items under the appropriate heads:
Environmental improvements Extra work put in by staff and officers for drought relief
Medical facilities Leave encashment and leave travel benefits
Training facilities Educational facilities for children of staff members
Generation of Job Opportunities Increase in cost of living in the vicinity due to a thermal power station
Municipal Taxes Concessional transport, water supply

 

  1. 12. Manish Ltd. acquired all the shares in Shwetha Ltd. on 1st January, 2013 and liabilities and assets of the two companies on 31st March, 2013 were as follows:
Liabilities Manish Ltd. Shwetha Ltd. Assets Manish Ltd. Shwetha Ltd.
Share capital 50,000 30,000 Sundry Assets 65,000 70,000
Reserve on 1-4-2012 20,000 15,000 Shares in S Ltd. at cost. 50,000 —–
Surplus A/c 25,000 10,000      
Sundry creditors 20,000 15,000      
  1,15,000 70,000   1,15,000 70,000

Surplus of Shwetha ltd. had a credit balance of Rs. 3000 on 1st April 2012. Calculate the ratio of holding, pre-acquisition profits, post -acquisition profits and cost of control or capital reserve.

 

13.“HRA is the process of identifying and measuring data about human resources and communicating this information to interested parties”- in this context, bring out the various objectives of HRA.

 

  1. From the following data, calculate the gearing adjustment required under CCA Method:
Particulars Opening (Rs.) Closing (Rs.)
Convertible Debentures 2000 2400
Bank Overdraft 1200 1600
Cash 200 600
Paid-Up Capital 3000 4000
Reserves 1000 1600

 

Cost of sales Adjustment Rs. 400

Monetary Working Capital Adjustment Rs. 300

Depreciation Adjustment Rs. 100. Therefore total adjustment is Rs. 800.

 

  1. State whether the following is True or False with reasons.
  2. Disclosure of the value of HRA in the financial statements is made as a statutory obligation.
  3. Charging depreciation on current values of fixed assets is acceptable to income tax authorities.
  4. As per Business Income concept accounting income and economic income are one and the same.
  5. Minority Interest = Paid up value of shares held by outsiders.
  6. Social accounting is one of the oldest forms of accounting.

 

 

 

 

  1. Following information is available of a concern. Calculate EVA.
Debt Capital 12% Rs. 4000 crores Beta Factor 1.05
Equity Capital Rs. 1000 crores Market Rate of Return 19%
Reserves and Surplus Rs. 15,000 crores Equity (Market) Risk Premium 10%
Capital Employed Rs.  20,000 crores Operating Profit after tax Rs. 4,200 crores
Risk-free Rate 9% Tax Rate 30%

 

SECTION – C

 

III)      Answer any THREE questions.    Each carries 15 marks.                    (3×15=45)

 

17.On the basis of the following Statement of Profit and Loss of Zinc Ltd. and the supplementary information provided thereafter, prepare Gross Value Added Statement of the company for the year ended 31st March, 2013including percentage calculation. Also prepare another statement showing reconciliation of Gross Value Added with Profit before Taxation.

Particulars Amount (in Lakhs) Amount (in Lakhs)
Income:    
Sales   5,010
Other Income   130
    5,140
Expenditure:    
Production and Operational Expenses 3,550  
Administration Expenses 185  
Interest 235  
Depreciation 370 4,340
Profit before taxation   800
Provision for Taxation   280
Profit after taxation   520
Credit Balance as per last Balance Sheet   40
    560
Appropriations:    
Transfer to General Reserve   100
Preference Dividend (interim) paid   50
Proposed preference dividend (final)   50
Proposed Equity Dividend   300
Balance carried to Balance Sheet   60
    560
Supplementary Information:    
Production and operational expenses consist of:    
–          Raw materials and stores consumed   1900
–          Wages, salaries and Bonus   610
–          Local taxes including Cess   220
    3,550
Administrative Expenses consist of:             
–          Salaries and commission to Directors   60
–          Audit Fee   24
–          Provision for Bad and Doubtful Debts   20
–          Other Administrative Expenses   81
    185
Interest is on:    
Loan from bank for working capital   35
debentures   200
    235

 

  1. Following are the Balance Sheets and Profit and Loss account of a Firm prepared on the basis of Historical cost accounting.

Balance Sheet as on 1.4.2012

Capital Rs. 10,00,000 Fixed Assets Rs. 10,00,000
Profit & Loss A/c Rs. 3,00,000 Inventories Rs. 4,00,000
Sundry Liabilities Rs. 5,00,000 Debtors Rs. 3,00,000
    Cash Rs. 1,00,000
  Rs. 18,00,000   Rs. 18,00,000

 

Balance Sheet as on 31.3.2013

Capital Rs. 10,00,000 Fixed Assets less Depreciation @ 10% Rs. 1,00,000 Rs. 9,00,000
Profit & Loss A/c Rs. 5,00,000 Inventories Rs. 3,20,000
Sundry Liabilities Rs. 3,00,000 Debtors Rs. 4,00,000
    Cash Rs. 1,80,000
  Rs. 18,00,000   Rs. 18,00,000

 

Profit & Loss Account for the year ending 31.3.2013

To Inventory (1.4.2012) Rs. 4,00,000 By sales Rs. 30,00,000
To Purchases 23,20,000 By Inventory (31.3.2013) 3,20,000
To Depreciation 1,00,000    
To Other Operating Expenses 3,00,000    
To Net Profit 2,00,000    
  33,20,000   33,20,000

Additional Information:

  1. The current replacement cost of the goods on the dates sales were made amounted to Rs. 23,60,000.
  2. On 31.3.2013, the replacement cost of the fixed assets was Rs. 12,00,000.
  3. The current replacement cost of the inventory on 31.3.2013 is Rs. 3,50,000.

You are required to prepare Income Statement for the year ending 31.3.2013 and Balance Sheet as on that date on the basis of Current Cost Accounting.

 

  1. Following are the liabilities and assets of H Ltd. and S Ltd. as on 31st March, 2013:

 

 

Liabilities H Ltd. (Rs.) S Ltd. (Rs.) Assets H Ltd. (Rs.) S Ltd. (Rs.)
Share Capital: Equity shares of Rs.100 each 9,00,000 4,00,000 FixedAssets:Plant &Machinery 3,30,000 1,80,000
Preference Share Capita 3,00,000 40,000 Land & Building 6,00,000 2,60,000
Reserves & Surplus: General Reserve on 1.4.2012 2,00,000 1,20,000 Goodwill 70,000 60,000
Surplus A/c 2,80,000 1,80,000 Investments: 3,000 shares in S Ltd. (30.9.2012) 4,80,000 ——
Current Liabilities Creditors 1,60,000 1,00,000 Current Assets:

Stock

2,00,000 1,80,000
Bills Payable —— 40,000 Debtors 40,000 1,50,000
      Cash 1,20,000 40,000
      Preliminary expenses —– 10,000
  18,40,000 8,80,000   18,40,000 8,80,000

Following further information is furnished:

  • A dividend of 15% was paid by S Ltd. in October, 2012 for the year ended 31st March, 2012.
  • Plant & Machinery of S Ltd. in the beginning was Rs. 2,00,000. H Ltd. revalued it by Rs. 1,10,000.
  • There was a bonus issue of Rs. 40,000 out of post- acquisition profits by S Ltd.
  • Credit balance of Surplus A/c of S Ltd. on 1st April, 2012 was Rs. 1,00,000.
  • Included in creditors of S Ltd. is Rs. 40,000 for goods supplied by H Ltd. Also included in stocks of S Ltd. are goods to the value of Rs. 16,000 which were supplied by H Ltd. at a profit of 25 % on sales.

Prepare a Consolidated Balance Sheet with all the necessary calculations as per Schedule III, Companies Act, 2013.

 

  1. Balance Sheet of a Partnership Firm as on 1st April, 2012 and Profit & Loss Statement for the year ending March, 2013 are given below:

Balance Sheet as on 1.4.2012

Liabilities Amount (Rs.) Assets Amount (Rs.)
Capital 8,00,000 Plant & Machinery 6,00,000
13% Loan 2,00,000 Furniture & Fixture 80,000
Current Liabilities 1,00,000 Inventory 1.20,000
    Debtors 1,00,000
    Cash 2,00,000
  11,00,000   11,00,000

Profit & Loss Statement for the year ending 31st March, 2013

Sales   20,00,000
Less: Cost of Goods Sold: Opening Inventory 1,20,000  
Add: Purchases 14,20,000  
  15,40,000  
Less: Closing Inventory 1,40,000 14,00,000
Gross Profit   6,00,000
Less: Operating Expenses 3,02,000  
Interest on Loan 26,000  
Depreciation on machinery 90,000  
Depreciation on furniture 8,000 4,26,000
Net Profit   1,74,000

Debtors and Current Liabilities balances remained constant throughout the year. Interest on debentures was paid on 31.3.2013

The general price index was as follows:

On April 1, 2012: 300; Average for the year: 320; On March 31, 2013: 360.

You are required to prepare the financial statements for the year 2012-2013 after adjusting for price level changes under Current Purchasing Power Method.

 

  1. a) Briefly discuss the advantages and disadvantages of Price Level Accounting.    (5 marks)
  2. b) “It is clear that discharge of social responsibilities by a business unit is not something opposed to earning profits.”—in this context explain the various social responsibilities of business as a social unit.     (5 marks)
  3. c) Write a short note on Recording and Disclosure of HRA in Financial Statements. (5 marks)

 

SECTION – D

 

  1. IV) Case study- Compulsory questions.     (15 marks)

 

  1. A Ltd. acquired 8,000 shares of Rs. 100 each in B Ltd. on 30th September 2012. The Liabilities and Assets of the two Companies as on 31st March, 2013 were as follows:
Liabilities A Ltd. (Rs.) B Ltd. (Rs.) Assets A Ltd. (Rs.) B Ltd. (Rs.)
Share Capital: 30,000 shares of Rs. 100 each 30,00,000 —- Fixed Assets 15,00,000 14,47,000
10,000 shares of Rs. 100 each —– 10,00,000 Investment in B Ltd. at cost 17,00,000 —–
Capital Reserve —– 5,50,000 Stock in hand 4,00,000 2,00,000
General Reserve 3,00,000 50,000 Loan to A Ltd. —– 20,000
Surplus A/c 3,82,000 1,80,000 Bills Receivable (including Rs. 5000 from B Ltd.) 12,000 ——
Loan from B Ltd. 21,000 —– Debtors 2,50,000 1,80,000
Bills Payable (including Rs. 5000 to A Ltd.) —– 17,000 Cash & Bank Balance 20,000 20,000
Creditors 1,79,000 70,000      
  38,82,000 18,67,000   38,82,000 18,67,000

 

Note: On the Balance Sheet of A Ltd., there is a contingent liability for bills discounted of Rs. 6,000.

 

You are given the following information:

 

  1. B Ltd. made a bonus issue on 31st March, 2013 of one share for every two shares held, reducing the Capital Reserve equivalently but the accounting effect to this has not been given in the above Balance sheet.
  2. Interest receivable for the year (Rs. 1000) in respect of the loan due by A Ltd. to B Ltd. has not been credited in the books of B Ltd.
  3. The credit balance in Surplus A/c of B Ltd. as on 1.4.2012 was Rs. 21,000.
  4. The directors decided on the date of the acquisition that the fixed assets of B Ltd. were over -valued and should be written down by Rs. 50,000. Consequently adjustments on depreciation are to be ignored.

 

Prepare Consolidated Balance Sheet as at 31st March, 2013 showing your working.

 

 

 

 

 

St. Joseph’s College of Commerce B.B.M. 2014 V Sem Accounting And Information Systems (Elective P1: Accounts) Question Paper PDF Download

  1. JOSEPH’S COLLEGE OF COMMERCE (AUTONOMOUS)

END SEMESTER EXAMINATION – OCTOBER 2014

B.B.M. – V Semester

 ACCOUNTING AND INFORMATION SYSTEMS (ELECTIVE P1: ACCOUNTS)

Duration: 3 Hours                                                                                       Max. Marks: 100

SECTION – A

 

  1. Answer ALL the questions. Each carries 2 marks.                                       (10 x 2=20)

 

  1. What are the components of IS? Why it is important?
  2. What do you mean by Online Batch TPS? Give an example?
  3. ‘Data is usually not useful until subjected to a value added processes. Why?
  4. What is Information System Audit? What are the major areas of its activity?
  5. Write any four problems of auditing in an EDP environment?
  6. What is C 2 B Ecommerce?
  7. What do you mean by internet security?
  8. State any two objectives of trial balance.
  9. In Tally, how do you treat carriage outwards?
  10. Write the steps for creating a multiple ledger in Tally.

 

SECTION – B

  1. Answer any FOUR Each carries 5 marks.                               (4×5=20)

 

  1. What are the elements of a system? Can you have a visible system without feed back? Explain.
  2. Explain the different audit approaches?
  3. Ecommerce has given birth to interactive marketing. What are your comments on this?
  4. Explain cryptography? What is the working of public-key encryption?
  5. Distinguish between Manual Accounting System and Computerized Accounting System.
  6. Explain the steps involved in creating a Company in Tally Accounting Package.

SECTION – C

III)      Answer any THREE questions.    Each carries 15 marks.                    (3×15=45)

 

  1. Explain Accounting Information System and its role in modern business?
  2. Explain in detail the objectives of Information System Audit?
  3. What is EFT? Explain the credit and debit transfer through ACH? Explain the

clearing information through value exchange system?

 

 

  1. Explain the following:

Firewall

Digital Certificates

SET

 

  1. Create necessary journal, ledgers (specify under which group you have to         create the ledger) and pass the entries into the respective vouchers (specify voucher button) in the books of “Star Software” with date and amount.

 

1/4/2014      Mr. Manohar started STAR SOFTWARE business with cash Rs.500000

2/4/2014      He opened a bank account with ICICI for Rs.100000

3/4/2014      Purchased Plant and Machinery for Rs.5000

5/4/2014      Purchased goods from Mr. Ram Mohan Rs.4000

8/4/2014      Goods returned to Mr.Ram Mohan Rs.1000

9 /4/2014     Paid Mr.Ram Mohan in full settlement Rs.2800.

12/4/2014     Withdrew cash for personal expenses Rs.1200

14/4/2014     Paid carriage on goods purchased Rs.800

15/4/2014     Paid commission Rs.700

18/4/2014     Paid rent Rs.400

22/4/2014     Sold goods to Mr.Antony for cash Rs.2000

26/4/2014     The following payment has been made by cheque

Audit fees Rs.2000, Factory lighting Rs.500, Directors fees Rs.1000, Salaries Rs.5000

 

 

SECTION – D

 

  1. IV) Case study- Compulsory questions.    (15 marks)

 

  1. You are the owner of Rob’s Concierge Service, a small business that provides personal services , such as house sitting, dog walking, and deliveries ,for busy professionals. You are considering in creating a Web site and conducting business online. Describe how a web site could help you in exploit the inherent advantages of an online business – that is, how it might help you expand your market , create greater visibility for your business , and maximize your relationship with your customers.

 

                                    &&&&&&&&&&&&&&&&&&&&&&&&&&

 

 

 

 

 

 

 

 

  1. JOSEPHS COLLEGE OF COMMERCE (AUTONOMOUS)

END SEMESTER EXAMINATION – OCTOBER 2014

B.Com /B.B.M. – V Semester

 ACCOUNTING AND INFORMATION SYSTEMS(Elective A/c)

 

Answer Key

  1. Machine Side->H/w, Programs

Human side->People,Procdeures

Interface->Data

These transforms data resources into information products.

 

  1. The system that groups a number of transactions for later processing.

Ex: A number of hourly work slips may be collected during the day and gathered into a batch. This batch will be input into the computer system at the end of the day and processed ,obtain reports.

 

3.Data is raw, unsummarised , unanalyzed facts.Data has to be processed and becomes information.Information is a resource.So, data should not be useful until subjected to a value added process.

  1. Systematic independent examination of the information systems and to check whether the objectives are achieved or not.

Gathering Information

Comparison of Information

Asking why

5.Absence of supporting vouchers

Vulnerability to manipulation

Lack of visible auditing sequence

Garbage in Garbage out

Storage problem

Coding problem

Computer virus in frauds

  1. Consumer-to-business (C2B) is a business model in which consumers (individuals) create value and businesses consume that valueC2B model, also called a reverse auction or demand because this enables buyers to name or demand their own price, which is often binding, for a specific good or service. The website collects the demand bids then offers the bids to participating sellers.
  2. Security is the protection of any computer device, communication device or network from unauthorized access to data, viruses etc.
  3. To check the arithmetical accuracy of books of account.

To have all ledgers balances at one place.

To facilitate the preparation of financial statements.

9.carriage outwards :ledger creation under ->Indirect expenses

Carriage outward a/c         dr

To cash a/c      Payment voucher(f5)

  1. Gateway of Tally ->Accounts Information->Ledgers->Multiple Ledgers->create

Section B

  1. “System is an orderly grouping of interdependent components linked together according to a plan to achieve a specific objective.”
  • Outputs (goods/services/information) and inputs (material/men)
  • Processor(s)- total/partial transformation.
  • Control- Guides the system.
  • Feedback- Measures output against standard.
  • Environment- In which organization operates.
  • Boundaries and Interface.

No. We cannot have a visible system without feedback Because feedback leads to control.

12.

1.Auditing around the computer

Checking the correctness of the o/p data  without going into the details.

Approach can be useful in the following circumstances:

*system is simple, logic is straight forward and clear.

*Risk is due to material errors/ irregulations/ ineffectiveness in operations.

*used when the application system uses a generalized package (SAP),that is well tested and used by many users.

*Auditors should ensure that the organization has not modified the package and adequate control exists over the source code and documentation to prevent unauthorized modification of the package.

*Not suitable for complex system.

2.Auditing through the computer

*knowledge of OS,H/W, technical expertise.

*Here,computer programs and the data constitute the target of IS audit.

*Continuous testing on the computer system,OS,S/w and data.

*Auditor can use computer to test logic, controls the system and records produced by the system.

*Understanding the internal working of the system.

3.Auditing with the computer

*The data from the auditee’s computer system are retrieved to an independent environment.

*Such data is checking

*Checking computer system and its programs.

13.

Planning, Promotion and sale of existing products in the existing or new markets (New products).

Interactive Marketing: This is a customer focused marketing. Two way communications is possible. That is, customer can be a member of while planning, developing and after sales service of the product.

Ex: Internet chat, Discussion groups, Questionnaires, E-mail correspondence.

  1. Cryptography

Greek word-Kryptos(Hidden)

Art and methodology involved in creating cryptograms

Cryptogram->Writing a message which appears to be meaningless to those who have no means or we need a key to extract the original text from the cipher text.

2Types of Cypher systems.

1.Transposition->Rearrangement

2.Substitution->Replacement

2Methods

1.Private key

2.Public key

Public key(Asymmetric Encryption)

User have  2 keys

1.Private

2.Public

A person uses a program to generate two keys.

Key is a mathematically created value which is difficult to reverse.

1.Private                      2.Public(Telephone Index)

>To send msg,Check the public key and send the msg.Owner decrypts the msg with his private key.

 

  1. Tracing of any entry in the journal or ledger is easy in manual accounting because data recorded are visible. In Computerized accounting it is difficult.

Risk of manipulation is less in Manual accounting. In computerized accounting system  data recorded is  subject to the risk of manipulation.

In the manual accounting system , accounting data cannot be adjusted to produce various special statements and reports. But under computerized accounting data can be easily adjusted to generate or prepare special statements and reports.

The cost of preparing statements and reports is high in manual accounting but it is low in computerized accounting in the long run.

The reports prepared under manual accounting system are mostly general purpose reports. But under computerized accounting,  a number of special reports can be prepared to meet the requirements of different mangers

 

16. Directory

The data path where you want the company to be created is specified in the Directory field.

Name

Enter the name of the company whose books are being opened. If you are a professional accountant and are maintaining the books of your clients, give the Client Company’s name.

Mailing Name and Address

In addition to the Company Name, Tally.ERP 9 provides the facility to enter the Mailing Name field. It displays the Company Name by default. You may change it as required, if the mailing name is different from the Company Name.

Statutory compliance for

Select the Country from the List of Countries. The Statutory Features and Base Currency Symbol are enabled in accordance with the country selected..

State

You can select the appropriate state from the predefined list.

PIN Code

Specify the PIN Code (Postal Index Number) of the specified address.

Telephone

Enter the Telephone number.

Mobile No

Enter the mobile number of the company.

E-mail Address

Enter the E-mail address that will be used to e-mail documents, reports and data from Tally.ERP 9.

Currency

Currency symbol is the symbol of the base currency, that is, the currency that will be used to maintain the books of account.

The symbol ` appears by default in case India for India/SAARC Companies and the field is left blank for International Companies.

Maintain

Tally.ERP 9 displays a drop down for the Type of Company with two options Accounts only and Accounts with Inventory

Select Accounts only if you do not have any inventory transactions (suitable for professionals and corporate offices).

However, at a later date (if required) you can choose to alter the information as Accounts-with-Inventory. Select Accounts-with-Inventory, to maintain both financial accounts and inventory.

Financial Year From

In most countries, the books of accounts of a company are maintained for a stipulated period like, 12 months, 15 months, and so on.  This stipulated period is referred to as the Financial Year.

Books Beginning From

Tally.ERP 9 presumes that you wish to maintain books from the beginning of the financial year. Hence, Tally.ERP 9 displays the date given in Financial Year From field automatically.

TallyVault Password

TallyVault is an enhanced security system, which allows for encryption of the company data. Encryption involves converting normally accessible Tally information into unrecognisable information, which can only be reconverted by authorised persons.

It can be observed that only the second condition is applicable to our example. Since length is 9, that is, greater than 8 but lesser than 12, the score is rounded off from 4 to 3.

Therefore, as per this example, the net score is 3 and hence the strength attributed to the password is Good.

Use Security Control?

Set this to Yes, if you want to initiate a password-protected system to control access to Tally.ERP 9 data. Else, set this to No.

Use TallyAudit Features

Tally Audit allows the administrator or an auditor profile user to track changes in accounting information. If you wish to use this facility, select Yes

Base Currency Information

The Base Currency Information is found in the bottom frame of the Company creation Screen. Base Currency is the currency in which your accounts would be maintained.

Company ACCEPT/REJECT screen YES –Company is created.

  1. A CBIS which collects, store and process the financial and accounting data and provides statistical report for decision making.

Used by internal and external parties.

Functions of an AIS

  • Collect and Store Data
  • Record Transactions
  • Safeguard Organizational assets
    • Documentation of business activities
    • Effective segregation of duties

 

  • Accounting Information System

->Double entry bookkeeping concept

->records flow of fund/P&L/BS

1.Online Accounting System

*Internet technologies

*Order processing/inventory control/receivables & payments

*direct transaction

2.Order processing/Sales order processing

*process data  for sales analysis.

*Recording and screening customer order

*Status of customer order.

  • Inventory Control

*Changes in the inventory

*Inventory status report

*Inventory level

4.Accounts Receivables

*Prompt customer payments

*helps to control the credit extended and collection of money owned.

  1. Accounts Payable

*Purchases from &payments to suppliers

*Good relationships/good credit standing/secure discounts offered.

6.Payroll

*Data from employee time cards

*Prompt payment to employees, reports to mgt., & Govt.agencies.

7.General Ledger

*Better financial control and management reports

*Less labor/lower costs.

 

  1. Objectives of Information System Audit

1.Safeguarding of information system(assets and resources)

Good system for internal control

Protection to the hardware ,software etc.

Information system auditor has to review the physical securities, adequacy and internal control.

Information system must be protected against :

Accidental Hazardous: Natural destruction, earth quake etc..

Intentional Hazardous: Virus

2.Maintenance of data integrity

It includes safeguarding of information(a/c record,backups) against unauthorized addition,deletion,modification and alteration.

Data entry is important.

Features

Accuracy

Confidentiality

Completeness

Reliabilty

Availability

Timeliness

Effectiveness

Up to date

3.Maintenance of system effectiveness

It provides input to decide (when/what/how) the system should improve.System effectiveness is a ratio of the actual o/p to the std. output.

If it is >100% effectiveness is achieved

Else ineffective.

Improved task accomplishments

Improved quality

Operational effeciveness

Technical effectivess

Economic effectiveness

Ensuring system efficiency

Resources must be utilized

Use minimum resource to achieve goal.

Ratio of output to the input is known as efficiency.

Efficient/inefficient

The assessment of the capabilities of the h/w and s/w against the work load is important.

Automation should deliver the planned result with less consumption of computer h/w , s/w ,computer operations and computer personnel.

5.Other  objectives

*Identify the risks  that the organization  is facing and priortize the risks.

* Implementation of IT in the organization as per the security              policy, approved by the BOD.

  • Verify whether proper security policies /procedures have been formulated and implemented regarding duties of the system administrator, and system maintainers.

*contribute effectively towards minimization of computer abuses and crimes.

*suggest improvements in the security controls for the IS.

*Act as an advisor to the management for improving security and IT implementations.

*Verify whether the IS procedures and policies have been formulated and implemented for the entire organization.

*Check professional standards and ethics to ensure quality and consistency of audit work.

  1. Electronic funds transfer (EFT) is the electronic exchange, transfer of money from one account to another, either within a single financial institution or across multiple institutions, through computer-based systems.

The term covers a number of different concepts;

  • Cardholder-initiated transactions, using a payment card such as a credit or debit card
  • Direct deposit  payment initiated by the payer
  • Direct debit payments, sometimes called electronic checks, for which a business debits the consumer’s bank accounts for payment for goods or services
  • Wire transfer via an international banking network
  • Electronic bill payment in online banking, which may be delivered by EFT or paper check
  • Transactions involving stored value of electronic money, possibly in a private currency.

Explain each.

20

Firewall

->It enforces an access control policy b/w two n/w.

->Pair of mechanism

Block Traffic

Permit Traffic

Structure

1.Request from client

2.Validate the request

3.Cache/Internet

4.Cache-Sent to the client

5.Internet:Connect to server

6.Request to server

7.Response from server.

8.Send to client.(Diagram)

Digital Certificate

*An attachment to an electronic message used for security purpose

*It is a method of verifying the identity of the person/corporation.

*If an individual is wishing to send an encrypted message,applies for a digital certificate from the CA.

*CA issues an encrypted digital certificate containing the applicants public key and other identification information.

*It should include the digital signature of the certificate issuing authority.

Ex:X.509

 

 

SET

Open standard for protecting and ensuring the authenticity of electronic transactions.

SET is not itself a payment system.It is a set of  security protocols and formats  enabling users to employ the existing credit card payment infrastructure on an open n/w such as internet.

3 services

1Providing a secure communication channel.

2.Providing a trust by the use of digital certificate.(Attachment to an electronic message)

3.Ensuring privacy because the information is available to parties  when and where necessary.

Establishing SET

Assume the customer is having SET enabled browser and transaction provider (bank,Store)is having  SET enabled server.

A customer  opens   bank a/c

Receives a digital certificate.(public key with expiry date)

The third party merchant also  receives a certificate from bank.(merchant ppl key ,bank public key)

Customer places an order over a webpage.

The customer browser receives and confirms the merchant is valid.

Browser sends the order info.This msg encrypts with the merchants public key.The  payment info which is encrypted with the bank public key.(which can not be read by the merchant).Info that ensures that the payment can be for the particular order.

Merchant verification by the customer by checking the digital signature on the customer certificate.This may be done by referring the certificate to the bank/to a third party.

The merchant sends the order message along to the bank.This includes the bank’s public key and customer payment information& the merchant certificate.

The bank verifies the merchant and the message.The bank uses the digital signature on the certificate with the message and verifies the payment part.

The bank digitally signs &send authorization to the merchant who can fill the order.

21.

List of ledgers and group head

Cash                 –          Default

Capital –                       capital

Bank –                          bank

Plant & machinery        Fixed asset

Purchases                    Purchases

Mr.Ram Mohan             Sundry Creditor

Return Outward            Purchase a/c

Discount Received       Indirect Income

Drawings                      Capital

Carriage inwards          Direct Expenses

Commission Paid         Indirect Expenses

Rent Paid                      Indirect Expenses

Sales                            Sales

Audit fees                    Indirect Expenses

Factory lighting                        Direct Expenses

Directors fee                Indirect Expenses

Salary                           Indirect Expenses

 

 

 

Following is the journal Vouchername, voucher button

  1. Receipt-F6

Cash a/c dr                               500000

To capital

  1. Contra – F4

Bank a/c Dr                              100000

To cash

3.Payment- F5

Plant&Machinery a/c Dr            5000

To Cash

  1. Purchases a/c dr 4000

To Mr.Ram Mohan(Purchase voucher f9)

  1. Mr.Ram Mohan a/c dr. 1000.

To Return Outward (Journal F7)

  1. Mr.Ram Mohan a/c dr 3000 (payment a/c f5)

To cash                                                2800

To discount                              200

7Drawings a/c dr          1200(payment f5)

To Cash

8.Carriage inwards a/c dr         800(payment f5)

To cash

9.Commission a/c dr    700

To cash                        (f5)

  1. Rent a/c dr 400(f5)

To cash

11.Cash a/c Dr 2000

To sales                       2000  Receipt F6)

12.Audit fees a/c dr     2000

Factory lighting a/c dr  500

Directors fees a/c dr    1000

Salaries a/c dr              5000

To bank                                    7500                (F5)

 

 

 

 

St. Joseph’s College of Commerce B.B.M. 2015 II Sem Additional English Question Paper PDF Download

St. Joseph’s College of Commerce (Autonomous)

End Semester Examination – ApRil 2015

B.B.M. –II Semester

ADDITIONAL ENGLISH

Duration: 3 Hours                                                                                       Max. Marks: 100

 

Note:  Read the questions carefully and answer.

Do not exceed the paragraph limit.

            Each paragraph should contain at least four sentences.

 

SECTION – A

Below are the opening paragraphs of two major novels. Read them carefully and answer the questions.

Crime and Punishment – Fyodor Dostoevsky

At the beginning of July, during an extremely hot spell, towards evening, a young man left the closet he rented from tenants in S——y Lane, walked out to the street, and slowly, as if indecisively, headed for the K——n Bridge.

He had safely avoided meeting his landlady on the stairs. His closet was located just under the roof of a tall, five-storied house, and was more like a cupboard than a room. As for the landlady, from whom he rented this closet with dinner and maid-service included, she lived one flight below, in separate rooms, and every time he went out he could not fail to pass by the landlady’s kitchen, the door of which almost always stood wide open to the stairs. And each time he passed by, the young man felt some painful and cowardly sensation, which made him wince with shame. He was over his head in debt to the landlady and was afraid of meeting her.

It was not that he was so cowardly and downtrodden, even quite the contrary; but for some time he had been in an irritable and tense state, resembling hypochondria. He was so immersed in himself and had isolated himself so much from everyone that he was afraid not only of meeting his landlady but of meeting anyone at all. He was crushed by poverty; but even his strained circumstances had lately ceased to burden him. He had entirely given up attending to his daily affairs and did not want to attend to them. As a matter of fact, he was not afraid of any landlady, whatever she might be plotting against him. But to stop on the stairs, to listen to all sorts of nonsense about this commonplace rubbish, which he could not care less about, all this badgering for payment, these threats and complaints, and to have to dodge all the while, make excuses, lie—oh, no, better to steal catlike down the stairs somehow and slip away unseen by anyone.

This time, however, as he walked out to the street, even he was struck by his fear of meeting his creditor.

“I want to attempt such a thing, and at the same time I’m afraid of such trifles!” he thought with a strange smile. “Hm . . . yes . . . man has it all in his hands, and it all slips through his fingers from sheer cowardice . . . That is an axiom . . . I wonder, what are people most afraid of? A new step, their own new word, that’s what they’re most afraid of . . . I babble too much, however. That’s why I don’t do anything, because I babble. However, maybe it’s like this: I babble because I don’t do anything. I’ve learned to babble over this past month, lying in a corner day in and day out, thinking about . . . cuckooland. Why on earth am I going now? Am I really capable of that? Is that something serious? No, not serious at all. I’m just toying with it, for the sake of fantasy. A plaything! Yes, a plaything, if you like!”

It was terribly hot out, and moreover it was close, crowded; lime, scaffolding, bricks, dust everywhere, and that special summer stench known so well to every Petersburger who cannot afford to rent a summer house—all at once these things unpleasantly shook the young man’s already overwrought nerves. The intolerable stench from the taverns, especially numerous in that part of the city, and the drunkards he kept running into even though it was a weekday, completed the loathsome and melancholy coloring of the picture. A feeling of the deepest revulsion flashed for a moment in the young man’s fine features. Incidentally, he was remarkably good-looking, taller than average, slender and trim, with beautiful dark eyes and dark blond hair. But soon he lapsed as if into deep-thought, or even, more precisely, into some sort of oblivion, and walked on no longer noticing what was around him, and not wishing to notice. He only muttered something to himself from time to time, out of that habit of monologues he had just confessed to himself. And at the same moment he was aware that his thoughts sometimes became muddled and that he was very weak: it was the second day that he had had almost nothing to eat…

 

War of the End of the World – Mario Vargas Llosa

The man was tall and so thin he seemed to be always in profile. He was dark-skinned and rawboned, and his eyes burned with perpetual fire. He wore shepherd’s sandals and the dark purple tunic draped over his body called to mind the cassocks of those missionaries who every so often visited the villages of the backlands, baptizing hordes of children and marrying men and women who were cohabiting. It was impossible to learn what his age, his background, his life story were, but there was something about his quiet manner, his frugal habits, his imperturbable gravity that attracted people even before he offered counsel.

He would appear all of a sudden, alone in the beginning, invariably on foot, covered with the dust of the road, every so many weeks, every so many months. His tall figure was silhouetted against the light of dusk or dawn as he walked down the one street of the town, in great strides, with a sort of urgency. He would make his way along determinedly, amid nanny goats with tinkling bells, amid dogs and children who stepped aside and stared at him inquisitively, not returning the greetings of the women who already knew him and were nodding to him and hastening to bring him jugs of goat’s milk and dishes of manioc and black beans. But he neither ate nor drank until he had gone as far as the church of the town and seen, once more, a hundred times over, that it was dilapidated, its paint faded, its towers unfinished and its walls full of holes and its floors buckling and its altars worm-eaten. A sad look would come over his face, with all the grief of a migrant from the Northeast whose children and animals have been killed by the drought, who has nothing left and must abandon his house, the bones of his dead, and flee, flee somewhere, not knowing where. Sometimes he would weep, and as he did so the black fire in his eyes would flare up in awesome flashes. He would immediately begin to pray. But not the way other men or women pray: he would stretch out face downward on the ground or the stones or the chipped tiles, in front of where the altar was or had been or would be, and would lie there praying, at times in silence, at times aloud, for an hour, two hours, observed with respect and admiration by the townspeople. He recited the Credo, the Our Father, and the Hail Marys that everyone was familiar with, and also other prayers that nobody had heard before but that, as the days, the months, the years went by, people gradually learned by heart. Where is the parish priest? they would hear him ask. Why isn’t there a pastor for the flock here? And each time he discovered that there was no priest in the village it made him as sad at heart as the ruin of the Lord’s dwelling place.

Only after having asked the Blessed Jesus’ pardon for the state in which they had allowed His house to fall did he agree to eat and drink something, barely a sample of what the villagers hastened to offer him even in years of scarcity. He was willing to sleep indoors with a roof over his head, in one or another of the dwellings where the people of the backlands offered him hospitality, but those who gave him lodging rarely saw him take his rest in the hammock or makeshift bed or on the mattress placed at his disposal. He would lie down on the floor, without even a blanket, and, leaning his head with its wild mane of jet-black hair on one arm, would sleep for a few hours. Always so few that he was the last one to retire at night and yet when the cowherds and shepherds who were up earliest left for the fields they would catch sight of him, already at work mending the walls and roof of the church.

He gave his counsel when dusk was falling, when the men had come back from the fields and the women had finished their household tasks and the children were already asleep. He gave it in those stony, treeless, open spots to be found in all the villages of the backlands at the main crossroads, which might have been called public squares if they had had benches, tree-lined walks, gardens, or had kept those that they had once had and that little by little had been destroyed by drought, pestilence, indolence. He gave it at that hour when the sky of the North of Brazil, before becoming completely dark and studded with stars, blazes amid tufted white, gray, or bluish clouds and there is a sort of vast fireworks display overhead, above the vastness of the world. He gave it at that hour when fires are lighted to chase away the insects and prepare the evening meal, when the steamy air grows less stifling and a breeze rises that puts people in better spirits to endure the sickness, the hunger, and the sufferings of life.

He spoke of simple and important things, not looking at any person in particular among those who surrounded him, or rather looking with his incandescent eyes beyond the circle of oldsters, men and women, children, at something or someone only he could see. Things that were understandable because they had been vaguely known since time immemorial, things taken in along with the milk of one’s mother’s breast. Present, tangible, everyday, inevitable things, such as the end of the world and the Last Judgment, which might well occur before the time it would take for the town to set the chapel with drooping wings upright again. What would happen when the Blessed Jesus looked down upon the sorry state in which they had left His house? What would He say of the behavior of pastors who, instead of helping the poor, emptied their pockets by charging them money for the succor of religion? Could the words of God be sold? Shouldn’t they be given freely, with no price tag attached? What excuse would be offered to the Father by priests who fornicated, despite their vows of chastity? Could they invent lies that would be believed by a God who can read a person’s thoughts as easily as the tracker on earth reads the trail left by a jaguar? Practical, everyday, familiar things, such as death, which leads to happiness if one comes to it with a pure and joyous soul, as to a fiesta. Were men animals? If they were not, they should pass through that door dressed in their very best, as a sign of reverence for Him whom they were about to meet. He spoke to them of heaven, and of hell as well, the domain of the Dog, paved with burning-hot coals and infested with rattlesnakes, and of how Satan could manifest himself by way of seemingly harmless innovations…

  1. Answer ALL in about one paragraph each. Each carries 5 marks. (4×5 = 20)
  2. What is the kind of atmosphere or mood that the first novel creates in its beginning?
  3. Comment on the description offered in the first paragraph of the second novel. Does the description help you in imagining the character?
  4. With which character can you identify easily and immediately? Why so?
  5. Point out and comment on any one similarity and one difference between both the beginnings.

 

 

  1. Answer ALL in about three or four paragraphs. Each carries 15 marks.                                                                                                                     (2×15 = 30)
  2. Indecision and hunger seem to be linked very deeply in the beginnings of ‘Crime and Punishment’. What other emotional and physical states does it deal with? Do you think it is an arresting way of beginning a novel? Respond by quoting words or phrases from the passage.

 

  1. The character in ‘War of the End of the World’ seems to be a humble preacher. The narrator says nothing about his past and yet describes his present condition with clarity; doesn’t know his name and yet describes his behaviour; doesn’t know where he comes from and yet seems to know where he is headed. The narrator tracks the movement of this preacher as though he were one of his followers. Why do you think the narrator adopts this technique? How do you think the narrative may unfold further and what might be the fate of this character? Respond using your imagination.

SECTION – B

  • Answer ANY FIVE questions in about two or three paragraphs. Each carries 10 marks. (5×10 = 50)
  1. In the story ‘Classmate’ what are the different techniques that Bhagavan uses to cure Basavegowda of his illness? What symbolic significance does it carry?
  2. Compare the story ‘The Overcoat’ with ‘Classmate’ and compare AkakiyAkakievitch with Shivappa. Do you think there are any parallels to both these stories and characters?
  3. The title of the prose poem ‘Let’s Beat Up The Poor!’ seems to be very provocative. The poem also aims for one particular thing: provocation. Whom do you think is the provocation intended: to the beggar in the poem or to the reader of the poem? And, is it successful in provoking?
  4. We seem to think of colonialism and racism as a thing of the past. Yet, traces of both are visible everywhere. How are they both dealt with in the story ‘India is a Strange Country’ and the poem ‘Telephone Conversation’?
  5. Write about any two vachanas that you have read in the class.
  6. Both ‘Like the Sun’ and ‘The Card-Sharper’s Daughter’ begin with an explicit message which the rest of the story would drive home. Compare both the stories and point out the similarities or differences in terms of the theme, style and structure of the writing.

 

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