St. Joseph’s College of Commerce M.I.B. 2011 II Sem Business Research Methodology Question Paper PDF Download

  1. JOSEPH’S COLLEGE OF COMMERCE (AUTONOMOUS)

END SEMESTER EXAMINATION – APRIL 2011

M.I.B – II Semester

Business Research Methodology

Duration: 3 Hours.                                                                                            Max Marks: 100

Section – A

 

  1. Answer ALL Questions. Each question carries 2 marks.                       (10 x 2 = 20)

 

  1. What is meant by the term diagnostic study?
  2. What is a multivariate analysis?
  3. What is meant by empirical science?
  4. Explain the term ‘gaps in research’.
  5. Write a note on extraneous variables.
  6. What is the importance of sociometry?
  7. What is meant by deductive method?
  8. What is standard error?
  9. How is Type 1 error committed?
  10. Write a short account on bibliography?

 

Section – B

 

  1. Answer any FOUR. Each question carries FIVE marks.                 (4 x 5 = 20)

 

  1. What are the objectives of research?
  2. What are the characteristics of a good research problem?
  3. State the essential characteristics of a useable hypothesis.
  4. What is a parametric test? Mention some important parametric tests.
  5. Why is sampling used in practice?
  6. The mean life of 100 fluorescent light tubes produced by a company is computed to

be 1570 hours with standard deviation of 120 hours. The company claims that the

average life of the tubes produced by the company is 1600 hours. Using the level

of significance of 0.05, is the  claim acceptable?

 

Section – C

 

III. Answer any THREE. Each question carries FIFTEEN marks.               ( 3×15 = 45)

 

  1. 17. What is research problem? Briefly explain the techniques involved in defining a problem?

 

  1. What are the different methods of data collection?

 

  1. Briefly explain the various statistical tools used for research?

 

  1. Explain the significance of a research report and narrate the various steps involved in writing and layout of a report?

 

  1. From the following data find out whether there is any relationship between sex and preference for colour.

 

Colour Male Female Total
Green 40 60 100
White 35 25 60
Yellow 25 15 40
  100 100 200

(Given for v = 2, X20.05 = 5.991)

 

Section – D

  1. Compulsory – Case Study ( 15 marks)

 

  1. 22. “Flashy Trendz” is a group of young prospective entrepreneurs who want to enter into ladies apparel marketing business in Bangalore. They are planning to open an exclusive show room in Brigade Road, Bangalore. Flashy Trendz thinks that selling designer dress is a good business proposal. According to them all the existing firms are selling branded products. Before making any further decisions they would like to have clear information regarding consumers opinion and requirements about the product.

 

Questions:

 

  1. Imagining yourself as the CEO of Flashy Trendz, suggest what methods of data collection you will consider?             (10 marks)
  2. Prepare a model questionnaire that may be used for the survey. ( 5 marks)

 

 

 

 

St. Joseph’s College of Commerce M.I.B. 2011 II Sem Business Research Methodology Question Paper PDF Download

  1. JOSEPH’S COLLEGE OF COMMERCE (AUTONOMOUS)

END SEMESTER EXAMINATION – APRIL 2011

M.I.B – II Semester

Business Research Methodology

Duration: 3 Hours.                                                                                            Max Marks: 100

Section – A

 

  1. Answer ALL Questions. Each question carries 2 marks.                       (10 x 2 = 20)

 

  1. What is meant by the term diagnostic study?
  2. What is a multivariate analysis?
  3. What is meant by empirical science?
  4. Explain the term ‘gaps in research’.
  5. Write a note on extraneous variables.
  6. What is the importance of sociometry?
  7. What is meant by deductive method?
  8. What is standard error?
  9. How is Type 1 error committed?
  10. Write a short account on bibliography?

 

Section – B

 

  1. Answer any FOUR. Each question carries FIVE marks.                 (4 x 5 = 20)

 

  1. What are the objectives of research?
  2. What are the characteristics of a good research problem?
  3. State the essential characteristics of a useable hypothesis.
  4. What is a parametric test? Mention some important parametric tests.
  5. Why is sampling used in practice?
  6. The mean life of 100 fluorescent light tubes produced by a company is computed to

be 1570 hours with standard deviation of 120 hours. The company claims that the

average life of the tubes produced by the company is 1600 hours. Using the level

of significance of 0.05, is the  claim acceptable?

 

Section – C

 

III. Answer any THREE. Each question carries FIFTEEN marks.               ( 3×15 = 45)

 

  1. 17. What is research problem? Briefly explain the techniques involved in defining a problem?

 

  1. What are the different methods of data collection?

 

  1. Briefly explain the various statistical tools used for research?

 

  1. Explain the significance of a research report and narrate the various steps involved in writing and layout of a report?

 

  1. From the following data find out whether there is any relationship between sex and preference for colour.

 

Colour Male Female Total
Green 40 60 100
White 35 25 60
Yellow 25 15 40
  100 100 200

(Given for v = 2, X20.05 = 5.991)

 

Section – D

  1. Compulsory – Case Study ( 15 marks)

 

  1. 22. “Flashy Trendz” is a group of young prospective entrepreneurs who want to enter into ladies apparel marketing business in Bangalore. They are planning to open an exclusive show room in Brigade Road, Bangalore. Flashy Trendz thinks that selling designer dress is a good business proposal. According to them all the existing firms are selling branded products. Before making any further decisions they would like to have clear information regarding consumers opinion and requirements about the product.

 

Questions:

 

  1. Imagining yourself as the CEO of Flashy Trendz, suggest what methods of data collection you will consider?             (10 marks)
  2. Prepare a model questionnaire that may be used for the survey. ( 5 marks)

______________________________________

 

 

 

St. Joseph’s College of Commerce M.Com. 2011 II Sem Business research Methodology Question Paper PDF Download

St. Joseph’s College of Commerce    (Autonomous)

END SEMESTER EXAMINATION – APRIL 2011

M.Com. – II Semester

Business Research Methodology

 

Time: 3 hrs.                                                                                                       Max. Marks: 100

SECTION – A

 

I)Answer any TEN questions from the  following fifteen:                               (10 x 2 = 20)

 

(Your answers have to be precise, max. four sentences!)

  1. What is the purpose of literature survey? What is meant by ‘Research Gap’?
  2. What is Exploratory Research? How is it different from Pilot Study?
  3. Define: Intervening variable and Moderating Variable with a simple example
  4. What is Likert Scale? Why is it called a Summated Scale?
  5. Explain Stratified Random Sampling.
  6. What is a dichotomous question? How is it different from a polytomous question?
  7. How does a ‘construct’ differ from a ‘concept’?
  8. Judgemental or Purposive Sampling.
  9. Define deontology and relativism in business research.
  10. How is Causal Research different from Ex Post Facto research?
  11. Explain with an example: Variable and Parameter of Interest in a population.
  12. What are ‘Outliers’? How do they affect data interpretation?
  13. What are the two main reasons for Sampling Error?
  14. What is Data Mining? What is its ultimate goal?
  15. Give any two common methods of Projective Techniques.

 

SECTION – B

 

  1. II) Answer any FOUR questions from the following six: ( 4 x 5 = 20)

 

(Your answers have to be analytical and to the point!)

 

  1. Explain the Management Research Question Hierarchy (MRQH) with an example, in which you play the role of a beleaguered Advertisement Manager of a news paper.
  2. What do you understand by the F-distribution? Give a simple explanation of ANOVA and its use.
  3. Explain with a simple example each and using graphs: Frequency Polygon and Ogive.
  4. What are Secondary Data? What are the methods used in collecting them?

What are their advantages and disadvantages?

  1. What are Multi-variate analytical tools? Name at least two each used for parametric and non-parametric analysis respectively, briefly giving examples.
  2. Are the following Nominal, Ordinal, Interval or Ratio data? Why? Explain your reasoning briefly:
  • Temperature measured on the Kelvin scale

 

(b) Military ranks

(c) Social security numbers

(d) Number of passengers on a flight from Mumbai to Delhi.

(e) Code numbers given to the religion of persons.

 

SECTION – C

 

III)Answer any THREE questions from the following five:                             (3 x 15 = 45)

 

(Your answers have to be descriptive and of essay type!)

 

  1. “The interview is a very widely used means of primary data collection and is central

to most Research  Designs” – elaborate! What are the different methods and types        of interviews?

What are the pre-requisites and basic tenets of interviewing?

What are the advantages and disadvantages of interviews in data collection?

What are the issues of subjectivity and objectivity in interviewing?

 

  1. What are “Scales” of measurement in Research Methodology? What are the three main

characteristics of good measurement? Classify and describe the different types of

Scaling techniques, giving an example to explain each one.

What are the three main errors which occur in Scaling?

Construct a “Stapel Scale” for the rating of Infosys as a global leader for any three

attributes.

 

  1. Explain in detail “Regression Analysis” and “Correlation” with an example each.

What are the main differences between Regression analysis and Correlation analysis?

What are Scatter-plots? What is meant by “goodness of fit”?

 

  1. What is research? What are the various steps involved in planning the research

process?

What are the main headings of a good “Research Proposal”? Write a Research Proposal

based on a hypothetical research problem in a business organisation – you can choose

your problem from any area of management.

 

  1. Give at least four valid reasons for using Sampling in research. Explain in detail at

least nine different methods of sampling techniques used under the two broad

headings: Random and Non-random sampling, giving an example for each method.

 

SECTION – D

IV)Answer any ONE question from the following two:                              ( 1 x 15 = 15)

 

(1) What do you understand by the expression: “Probability Sampling Distribution”? Explain by means of the typically used Frequencies vs. Variables Uni-modal Graph.

Explain briefly the terms: Confidence Interval, Central Limit Theorem, One-tailed and Two-tailed Tests and Degrees of Freedom.

What is a Student “t-test”?

Solve the following problem using the “t-test”:

A manufacturer of car batteries claims that the average capacity of a certain type of battery that the firm produces is at least 140 AH (ampere hours) with a standard deviation of 2.66 AH. An independent sample of 20 batteries gave a mean of 138.47 AH. Test at 5% level of significance the null hypothesis that the mean life is 140 AH against an alternative that is lower. Can the manufacturer’s claim be sustained on the basis of the sample?

 

Help:

(i) The t-test Formula can be written as: t = (  x̄  –  μ Ho) / [ s /sqrt (n) ]

(ii)From the Distribution Table: Given α = 0.005,  for 19 D.F. the Critical Value of  t = +/- 1.729

OR

 

(2) What is meant by Hypothesis Testing? Explain with a simple example: Null Hypothesis and Alternative         Hypothesis. Briefly explain: (a) Level of Significance, (b) Decision Rule, and (c) Type I & Type II Errors.

 

What are Non-Parametric Tests of Significance? Explain Chi Square (c²) Test with a simple example. What are the steps in using the Chi Square (c²) Test in Hypothesis Testing?

 

Solve the following problem using the “c² – test”:

“The frequency of farms depending mainly upon raagi crops for an income is not related to underlying soil type.”

 

(A) State Ho and H1.

(B) Draw the necessary tables and work out the problem systematically

 

Data:

Area    Soil Type                   Number of raagi Farms

 

I           Marl                2

II          Chalk              10

III        Sandstone      8

IV        Clay                2

V         Limestone     4

 

Help:

(i)  The c² Formula can be written as: c² = Sigma (O –E) ² / E

(ii) The Table of Critical Values for c² shows that with D.F. = 4, the Critical Value of c²  is 9.49 at α = 0. 05

 

 

 

St. Joseph’s College of Commerce M.I.B. 2012 II Sem Business Research Methodology Question Paper PDF Download

St. Joseph’s College of Commerce (Autonomous)

                                   

END SEMESTER EXAMINATION – APRIL 2012

M.I.B.  – II SEMESTER.

BUSINESS RESEARCH METHODOLOGY

 Time: 3 hrs.                                                                                                               Max. Marks: 100

 

SECTION A

  1. Answer any SEVEN questions from the following ten:                         (7 x 5 = 35)         

(Your answers have to be precise, max. five sentences!)

  1. What is the main difference Bibliography and Reference List?
  2. What is Exploratory Research? How is it different from Pilot Study?
  3. Explain ‘Interviewer’s Bias’. Illustrate.
  4. How does Survey Research differ from Case Study?
  5. Snowball Sampling vs. Cluster Sampling.
  6. Define MRQH in Business Research.
  7. How does Applied Research differ from Pure Research
  8. Distinguish between “Error of Central Tendency” and “Error of Leniency”.
  9. What are the two main reasons for Sampling Error?
  10. Structured Interview vs. Unstructured Interview.

 

SECTION – B

II)                Answer any THREE questions from the following Five:                                 (3 x 15 = 45)

                                               

(Your answers have to be analytical and to the point!)

 

  1. Define the terms: Parameters of Interest, Variables, Population, Sampling Frame and Sample?

Illustrate your answers with examples.

A farmer divides his total land of 300 acres into 300  one-acre plots in order to study the yield of

rice per acre.He then selects at random 15 plots and examines the harvest in these 15.

Identify: (a) population, (b) sample,(c) variable under study and (d) the parameter of interest.

 

  1. How will you make out from a Box-and-Whisker plot the degree of skewness (positive and

negative)?

Draw a Box-and-Whisker plot for the following data set after leaving out the Outliers:

43, 51,39, 45, 44, 49, 50, 47, 41, 79, 46, 44, 43, 48, 44, 42, 45, 21, 44

What are the values of Q1, Q3, Median and Interquartile range?

 

  1. Explain: “Regression Analysis” and “Correlation” with an example each.

What is the main difference between Regression analysis and Correlation analysis?

What are Scatter-plots? What is meant by “goodness of fit”?

 

  1. Differentiate between a Research Abstract and a Research Article. Explain with an example the

preferred format of writing a Research Article under various headings and sub-headings.

 

  1. What are the three fundamental issues related to a well-designed Questionnaire?

Explain the issues.

Formulate and write a Covering Letter which is to accompany a Mail Survey Questionnaire used for a Study on Service Quality of  Dish TV.  Assume that you are the Marketing Chief of Dish TV. (Don’t develop the Questionnaire- only the letter!)

 

 

 

SECTION – C

III) Answer any ONE question from the following two.                                                   (1 x 20 = 20)

  1. Write a detailed essay on “Scales of Measurement” in Research Methodology?

What are the three main characteristics of good measurement?

What are the three main errors which occur in Scaling?

 

Then explain, giving examples, under what conditions the following Scales would be useful:

  • Likert
  • Itemised Scale
  • Paired-comparison Scale
  • Semantic Differential Scale

Case Study:   

Are the following Nominal, Ordinal, Interval or Ratio data? Explain your answers very briefly:

  • Temperature measured on the Fahrenheit scale
  • Military Ranks
  • Numbers on the T-shirts of footballers
  • Number of passengers on a flight from Mumbai to Delhi.
  • Number of typographical errors in a manuscript

 

                                                               OR

 

  1. What do you understand by the following terms in Hypothesis Testing?

(a) Level of Significance, (b) Decision Rule, and (c) Type I & Type II Errors.

You may draw a simplified Normal Distribution curve to explain your answers

 

Case Study: Solve the following problem using the “chi² – test”:

The Manager of a car dealership, did not want to stock cars that were bought less frequently

because of their unpopular colour. The five colours that he ordered were red, yellow, green, blue,

and white. According to him, the expected frequencies or number of customers choosing each

colour should follow the percentages of last year. He expected that 20% would choose yellow,

30% would choose red, 10% would choose green, 10% would choose blue, and 30% would choose

white. He now conducted a poll, took a random sample of 150 customers and asked them their

colour preferences.

 

Colour Preference for 150 Customers polled by the Car Dealership

 

Category Colour        Customers’ Colour Preferance        Expected Frequencies

Yellow                                     35                                                        ?

Red                                          50                                                        ?

Green                                       30                                                        ?

Blue                                         10                                                        ?                                              White                                     25                                                        ?                                             

(A) State Ho and H1 for the given problem.

(B) Draw the necessary tables and work out the problem systematically.

(C) Will the Manager pay attention to the results of the poll or go by last year’s trend?

 

Help:

(i)  The chi² formula can be written as: chi²  = Σ(O –E) ² ÷ E

(ii) The Table of Critical Values for chi² shows that with D.F. = 4, the Critical Value of chi² is 9.49 at

alpha = 0.05

 

 

St. Joseph’s College of Commerce M.Com. 2012 II Sem Business Research Methodology Question Paper PDF Download

  1. JOSEPH’S COLLEGE OF COMMERCE (AUTONOMOUS)

End Semester Examinations – APRIL 2012

M.Com. – II Semester

Business Research Methodology

Duration: 3 Hrs                                                                                                             Max. Marks: 100 

Section – A

  1. Answer Seven questions out of Ten.                             (7 x 5 = 35)

 

  1. Write briefly on the characteristics of Business Research.
  2. Explain the terms induction and deduction with suitable examples.
  3. Discuss briefly the significance of literature review.
  4. What is a research problem? What are the techniques of formulating a research problem?
  5. Explain briefly the various types of errors that can result from a hypothesis test.
  6. What is meant by observation method? What are the different methods of observation?
  7. What is meant by snowball sampling? Explain with suitable examples.
  8. What precautions are to be taken before writing research reports?
  9. MRF company finds that tire life is normally distributed with a mean of 40,000 kms and standard deviation of 3000 kms. A change in production process was effected. As a result a better product was developed. A sample of 64 tires has been selected. The mean life of new tires is 41,000 kms. Can it be concluded that the new tires is significantly better than the old one?
  10. Prices of shares of a company on different days in a month were found to be:

66, 65, 69, 70, 69, 71, 70, 63, 64, 68. Discuss whether the mean price of the shares be 65. (the table value of t= 2.262)

Section – B

  1. II) Answer any THREE questions out of Five.                                                 (3 x 15 = 45)

 

  1. How would you define research? What are the different types of research studies?

 

  1. What are the essentials of a good research design? State its importance. Write on the research designs meant for different types of studies.

 

  1. Can a questionnaire be used in all situations? Why/why not? What are the important factors that have to be considered while framing questionnaire? Distinguish between a questionnaire and a schedule.

 

  1. Discuss in detail the steps that a researcher needs to follow to formulate a good research report. Do the criteria become different for different kinds of report.

 

  1. A movie producer is bringing out a movie. In order to map out his advertisement campaign, he wants to determine whether the movie will appeal most to a particular age group or whether it will appeal equally to all age groups. The producer takes a random simple from persons attending a preview of the new movie and obtain the following results:

 

Respondents Age Groups
Under 20 20-39 40-59 60 & over Total
Liked the movie 146 78 48 28 300
Disliked the movie 54 22 42 22 140
Indifferent 20 10 10 20 60
Total 220 110 100 70 500

 

(for v = 5, X20.05 = 11.1; v=6, X20.05 = 12.59, v=7, X20.05 = 14.1)

What inference will you draw from this data?

 

Section – C

  1. Compulsory Case study                                                 (1 x 20 = 20)

 

Mr. Mehta has a chain of restaurants in many cities of northern parts of India and was interested in diversifying his business. His only son, Kamal never wanted to be in the hospitality line. To settle Kamal into a line which would interest him, Mr. Mehta decided to venture into garment manufacturing. He gave this idea to his son, who liked it very much. Kamal has already done a course in fashion designing and wanted  to do something different for the customers of this industry. An idea struck him that he should design garments for people who are very bulky but want a lean look after wearing readymade garments. The first thing that came to his mind was to have an estimate of people who wore large sized shirts (40 size and above) and large sized trousers (38 size and above).

A meeting was called of experts from the garment industry and a number of fashion designers to discuss on how they should proceed. A common concern for many of them was to know the size of such a market. Another issue that was bothering them was how

 

 

to approach the respondents. It was believed that asking about the size of their shirt or trouser may put them off and there may not be any worthwhile response. A suggestion that came up was that they should employ some observers at the entrance of various malls and their job would be to look at people who walked into the mall and see whether the concerned person was wearing a big sized shirt or trouser. This would be a better way of approaching the respondents. This procedure would help them to estimate in a very simple way the proportion of people who wore big sized garments.

Questions:

  • Name the sampling design that is being used in the study. Do you think it is a suitable method.

 

  • What are the limitations of the design so chosen?

 

  • Can you suggest a better design?

 

  • What method of data collection is being employed? What other methods can be employed?

 

 

St. Joseph’s College of Commerce M.I.B. 2013 II Sem Business Research Methodology Question Paper PDF Download

St. joseph’s college of commerce (autonomous)

End Semester Examination –APRIL 2013

MIB – II Semester

Business Research Methodology

Duration : 3 hrs                                                                                                   Marks : 100

Section – A

  1. Answer any SEVEN questions (7 x 5 = 35)
  2. What is Research? Explain the principles of a good research.
  3. Explain the significance of research problems.
  4. How does a Survey Method differ from observation method?
  5. What do you understand by ‘Hypothesis Testing’? State the various hypothesis testing procedures
  6. Enumerate the different methods of data collection.
  7. What is Research Design? State the components of Research design?
  8. Explain ‘conditions for applying Chi-square test’.
  9. Write short notes on (a) Null Hypothesis (b) Bibliography
  10. The Sample size of 100 students is taken from a large population. The mean height is 64 inches and S.D 4 inches. Can it be reasonably regarded population mean height is 66 inches. Would you conclude that there is no significant different between sample mean and hypothetical population mean. Table value @ 1% significant level is 2.58. Calculate Z test.
  11. A fertilizer mixing machine is set to give 4 kg of potassium for every quintal bag of fertilizers. Five 100 kg bags are examined. The percentages of potassium are 2,6,4,3,1 Calculate t-test and assume that: Is there reason that the machine is defective?

Find below Critical value of student’s t- Distribution at 0.05level

d.f 0.05
1 12.706
2 4.303
3 3.182
4 2.776
5 2.571
6 2.447
7 2.365
8 2.306
9 2.262
10 2.228

 

Section – B

 

  1. Answer any THREE (Analytical Questions)                        (3 x 15   = 45)

 

  1. Describe the different types of research. Explain the various hierarchies involved in research process.

12.Explain the significance of a research report and elucidate the various steps involved in writing a research dissertation.

  1. “Experimental method of research is not suitable in management field”—discuss.
  2. Based on the information on 400 randomly selected respondents were asked for the responses favored towards religious Affiliations, the following classification was noted:
Responses Favoured Hindu Muslim Christian Sikh
Gudiya Should go to Arif 50 95 7 10
Gudiya Should go to Taufeeq 25 15 8 10
Leave it to Gudiya to decide 35 30 50 10
No opinion 15 10 10 20
Total 125 150 75 50

 

Would you conclude that there is no association between religious affiliation and response favored by the respondents at 5% level? Work out Chi–square test as a testing procedure?

 

  1. The following are the details of sales affected by three sales person in four door to door campaigns. Prepare H0 and H1 and Calculate Analysis of variance.
Sales Person Position of sales @ door to door campaigns
A 8 9 5 10
B 7 6 6 9
C 6 6 7 5

 

Determine the observe F value. Compare it to the critical F value and decide whether to reject the null hypothesis.

 

             

 Section – C   

                                                  

III) Compulsory Case study- (Model Research Proposal Preparation)          (1 x 20 = 20)

 

The Indian PC market is increasing at rapid strides. The giants in this market are HCL, Wipro, LG, HP, and IBM. The computers are no more perceived as a product needed for software engineers. It is being used even school going Children, Internet Users, Colleges, Universities, Engineers, Doctors etc. Keeping in view the attitude towards the computer, you are required to design a model to study about the consumer behaviour to know about various factors that influence consumer behaviour in India for a new brand of a computer.

 

(Research Design & Lay out -15 Marks & Questionnaire Design – 5 Marks) 

 

 

 

 

 

St. Joseph’s College of Commerce M.Com. 2014 III Sem Business Research Methodology Question Paper PDF Download

St. Joseph’s College of Commerce (Autonomous)

End Semester Examinations – March / April 2014

MIB –II Semester

 BUSINESS RESEARCH METHODOLOGY

Time: 3 Hrs                                                                                                      Max Marks: 100

 

Section – A

  1. Answer any SEVEN Each carries 5 marks.                           (7 x 5 = 35)
  2. Give qualities of a good researcher. Describe social research in
  3. Write the steps for preparation of questionnaire. Write the limitations of a questionnaire.
  1. Explain ‘conditions for applying ANOVA test’.
  2. Enumerate the different sources of secondary data and highlight the strengths and weaknesses of each source.
  3. Define marketing research? What are the applications in Marketing Research? Explain.
  1. The systolic blood pressure (Hg / mm) of 15 patients under treatment for hypertension has been noted as shown:
150 97 107 139 118 157 152 138 151 133
165 150 122 188 151  

Apply t-test and examine is there any evidence that this sample represents a population of patients having a normally distributes blood pressure with mean samples?  The critical value at 0.01 level of significance is 1.761.

  1. The sample size of 100 students is taken from a large population. The mean height is 64 inches and Std Deviation 4 inches. Can it be reasonably regarded population mean height is 66 inches. Apply Z test assume that there is no significant association between sample mean and hypothetical population mean. Significant level at 1% and the table value is 2.58.
  1. Discuss the uses of t-test and explain the importance of chi-square test in business research
  2. What do you mean by sampling techniques?  Discuss the following sampling techniques
  • Systematic sampling (b) Stratified sampling (c) Judgmental sampling

 

  1. Review the need of Foot -Note and bibliography in your research work

Section – B

  1. Answer any THREE out of FIVE questions. Each carries 15 marks.  (3x 15 = 45)

 

  1. In order to test the significance of variance of the retail prices of a commodity in three cities, four shops were chosen at random from each city and prices observed in rupees were as follows:
City Shops
A 16 8 12 12
B 14 10 10 06
C 04 10 08 10

Use analysis of variance to test that the prices in three cities are significantly different?  State the Null and alternative hypothesis and test the significance.

  1. (i) A pharma company claims that it has developed an ointment which can cure dandruff. In an experiment on 500 persons, half were given the ointment and the other had continued to use the usual shampoo. The results are given below :
Products Helpful Harmful No Effect Total
Ointment 145 30 75 250
Shampoo 135 40 75 250
Total 280 70 150 500

Apply Chi-square test. Test at 5% significance level if there is any significant difference between ointment and shampoo in controlling dandruff? State Null and alternative hypothesis.

12 (ii) Write Short Notes on:  (a) Case Study (b) Pilot Study (c) Scaling Techniques

  1. Describe the different steps involved in research process
  2. What do you understand by ‘Hypothesis Testing’? State the various hypothesis testing procedures
  3. Explain the significance of research report and what could be the structure and general layout for writing a dissertation?

Section – C

  • ONE Compulsory Case study                                                  ( 1 x 20 = 20)
  1. Enhancing The Utility Of Sports Utility Vehicles

An industry that has taken advantage of online focus groups is the automobile industry specifically Nissan.  While designing the Zterra Sports Utility Vehicle (SUV), Nissan conducted several online focus groups to get feedback on designs, as well as find out what their target market wanted to see in an SUV.  The market, consisting of young, active, athletic people was eager to participate.  They wanted an SUV that could carry sporting and camping equipment inside the vehicle or on racks, but they wanted it to be offered at a reasonable price.  The focus groups discussed topics such as the features they were looking for such as racks on the top and the back of the SUV, four doors, a sporty design, trendy colors and lots of room inside the vehicle.  Nissan delivered in all of these areas, and has been successful.  The Zterra became a success.

On-line focus groups revealed that many automobile buyers wanted custom-built vehicles.  Therefore, Nissan become the first major automaker to announce web-enabled build-to-order manufacturing.

Questions:

  1. Comment on the qualitative research and construct a research design for Nissan.
  2. Based on the case develop a Model Research report.

 

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MIB- End Semester Examinations – March / April’ 2014

 

Semester –II

 

Business Research Methodology

 

Synopsis of Answer Keys

Section – A                                                                                                                  7 x 5 = 35

 

Answer any SEVEN questions

  1. Give qualities of a good researcher. Describe social research in
  • Interest
  • Motivation
  • Inquisitiveness
  • Commitment
  • Sacrifice
  • Excelling
  • Knowledge
  • Recognition
  • Scholarly approach, and
  1. Write the steps for preparation of questionnaire. Write the limitations of a questionnaire.
  • Formulate the research question and research objectives / goals – what do you wish to ascertain?
  • Define the target population – who do you wish to target?
  • Formulate the questions in order to answer the research question(s)
  • Organize the questions
  • Consult experts
  • Do a pilot study among a small group of respondents similar to those in the target population
  • Adhere to ethical standards

Limitations

  • It is reliable and valid, but
  • Pre-coding questions can deter them from answering.
  • Pre-coded questions can bias the findings towards the researcher.
  • Postal questionnaire offer little opportunities to check the truthfulness of the answers.
  • It cannot be used with illiterate and small children.

 

  1. Explain ‘conditions for applying ANOVA test’.
  • Calculation of “T” sum of all samples
  • Calculation of Correction Factor CF (T2/n)
  • Calculation of sum square variance for observed value within samples
  • Calculation of sum square variance Between samples
  • Calculation of ANOVA
  • Calculation of “F” value
  • Decision making
  1. Enumerate the different sources of secondary data and highlight the strengths and weaknesses of each source.

Secondary sources – Data can be collected from the following sources Journal, Books, Annual Reports, Newsletter, Balance Sheet, Official Documents, Online resources etc.,

  1. Define marketing research? What are the applications in Marketing Research? Explain.

A set of techniques and principles for systematically collecting, recording, analyzing, and interpreting data that can aid decision makers who are involved with marketing goods, services or ideas.

Applications Gathering data from markets

  • Conducting customer surveys
  • Determining the needs of your customers
  • Evaluating customer response to advertising
  • Gathering sales and market share data on your competitors
  • Testing your products in the marketplace
  • Estimating potential product sales
  1. Refer attached sheet
  2. Refer attached sheet
  3. Discuss the uses of t-test and explain the importance of chi-square test in business research
  • Data sets should be independent from each other except in the case of the paired-sample t-test
  • Where n<30 the t-tests should be used
  • The distributions should be normal for the equal and unequal variance t-test
  • All individuals must be selected at random from the population
  • All individuals must have equal chance of being selected
  • Sample sizes should be as equal as possible but some differences are allowed
  1. What do you mean by sampling techniques? Discuss the following sampling techniques

The terminology “sampling” indicates the selection of a part of a group or an aggregate with a view to obtaining information about the whole. This aggregate or the totality of all members is known as Population although they need not be human beings. The selected part, which is used to ascertain the characteristics of the population, is called Sample.

  • Systematic sampling: A sample where the units are selected at equal interval.
  • Stratified sampling: A sample collected by dividing the entire population into a number of subgroups and selecting a simple random sample from each subgroup.
  • Judgmental sampling: It’s a procedure where the sample is selected through judgment or expertise.
  1. Review the need of Foot -Note and bibliography in your research work
  • Footnotes: A reference, explanation, or comment1 placed below the main text on a printed page.
  • Footnotes are numbered consecutively throughout a research paper, except for those notes accompanying special material (figures, tables, etc.).
  • “Footnotes are used to provide additional content or to acknowledge copyright permission status.
  • Bibliography: Bibliography is an alphabetical list of all the sources used in your research.
  • It appears at the end of your report or essay.
  • It must be written in a specific format.

 

Section – B

Answer any THREE out of FIVE                                                              3 x 15   = 45

 

  1. Refer attached sheet
  2. (i) Refer attached sheet

 

 

12 (ii) Write Short Notes on:

  • (a) Case Study: It is an in-depth/intensive study of a unit or problem under study. It is a comprehensive study of a firm or an industry, or a social group, or an episode, or an incident, or a process, or a programme, or an institution or any other social unit.
  • Pilot Study: A pilot, or feasibility study, is a small experiment designed to test logistics and gather information prior to a larger study, in order to improve the latter’s quality and efficiency. A pilot study can reveal deficiencies in the design of a proposed experiment or procedure and these can then be addressed before time and resources are expended on large scale studies.

Objectives of Pilot Study

  • Integrity of study protocol
  • Testing of data collection forms or questionnaires
  • Randomization procedure
  • Recruitment and consent
  • Acceptability of intervention
  • Selection of most appropriate outcome measure
  • Sample size calculation
  • Scaling Techniques
  • Nominal
  • Ordinal
  • Interval
  • Ratio (scale)

 

 

 

 

 

 

  1. Describe the different steps involved in research process
  2. What do you understand by ‘Hypothesis Testing’? State the various hypothesis testing procedures

Hypotheses are formulated to explain observed facts, conditions, or behaviour and to serve as a guide in the research process. The statements or tentative generalizations which constitute hypotheses are partly based on facts and explanations, and partly conceptual.

Testing of Hypothesis

  • Testing hypothesis is an important activity in the research process. As a researcher you should know the important steps in testing hypothesis.

The steps are:

1) State the research hypothesis (H1)

2) Formulate the null hypothesis (H0)

3) Choose a statistical test

4) Specify a significance level

5) Compute the statistical test

6) Reject/accept the H0

7) Draw the inference i.e. Accept/Reject H1

  1. Explain the significance of research report and what could be the structure and general layout for writing a dissertation?
  • A research report is an end product of a project work. It contains the description of events, pertinent facts discovered during investigation, conclusion and recommendation.
  • Research Report emphasizes that:
  • A research report is a tangible product or output especially a written/printed or published document for communicating specific data and ideas to an audience.
  • It contains information which are observed or investigated with a specific purpose.
  • It is a record for future use by other researchers.
  • A scholarly outlet to disseminate ideas and information.

Section – C

  ONE Compulsory Case study                                                                           1 x 20 = 20

  1. Case Study evaluation should be based on
  • Individual presentation – 5 Marks
  • Formulation of research problem – 5 Marks
  • Research Design-5 Marks
  • Questionnaire- 5 Marks

St. Joseph’s College of Commerce B.B.M. 2014 IV Sem Business Research Methodology Question Paper PDF Download

  1. JOSEPH COLLEGE OF COMMERCE (Autonomous)

END SEMESTER EXAMINATION – APRIL 2014

BBM – IV Semester

BUSINESS RESEARCH METHODOLOGY

Duration : 3 Hrs.                                                                                                Max. Marks: 100

Section – A

  1. Answer ALL the questions. Each carries 2 marks.                                       (10 x 2 = 20)
  2. Narrate the reasons to support the argument that research is essential to address the problems faced by companies?
  3. In what order will you make the following entries in the bibliography
  4. “An Examination of the Comparative Reality of Performance Rating ” Walter C. Borman, Journal of Applied Psychology,  Vol.12 No. 7  pp 158-77 Oct. 2013
  5. “India Unbound” , Revised and updated edition, 2002, Gurcharan Das, Penguinbooks.
  6. Explain the term “population parameter’ with proper examples..
  7. What are the main aims of sampling?
  8. State the advantages a researcher gets while depending on primary data.
  9. Explain the term ‘coding’ with suitable examples. What is the purpose behind coding.
  10. Illustrate the meaning of “level of significance” with suitable examples ?
  11. Which of the following statements is a null hypothesis? State your reasons.
  12. The population proportions of Agra and Allahabad differ in wheat consumption.
  13. The population proportions of Agra and Allahabad do not differ in wheat consumption.
  14. What is meant by “glossary of terms” and in which part of the research is it normally found?
  15. What is a “footnote’ and where does it appear in a report?

Section – B

  1. Answer any FOUR questions. Each carries 5 marks.    (4 x 5 = 20)
  2. Suppose you are working as Assistant HR Manager of Asia Pacific Sports goods company.  To improve competitiveness in the market,  the management wants to revamp the entire functioning of the HR division of the company. You are asked to make close association with the agency conducting research.  To ensure research to be of value, what  essential features  of research should you  ensure that the agency is adhering to?
  3. Discuss the characteristics of a good sample design.
  4. Rahul wants to conduct a research on bank fraud happening in commercial banks. What would be the source of information that would assist him in the task? State which source of data will help him in his endeavour. Briefly state the difference between primary and secondary data.
  5. What is meant by editing? What is the purpose behind editing?
  6. State the important principles that are to be followed while preparing a table.
  7. Discuss what is meant by “end notes” and what are the items presented in this section.

Section – C

III. Answer any THREE questions.  Each carries 15 marks.                          (3 x 15 = 45)

  1. A very successful business person who was not fortunate enough to have higher level academic qualifications  is searching for  a business opportunity to export cotton cloths to Dubai. Will you advise this person about the desired sequence of steps  that are to be undertaken for  carrying out  a proper research before signing any technical collaboration with a foreign concern.
  2. Discuss on the various non-probability and probability sampling techniques with suitable examples.
  3. What do you understand by classification of data and what are its objectives? Elucidate different methods of classification of data?
  4. What should be the ideal structure of a research report?
  5. In an anti-bacterial campaign in a certain area, a new chemical drug was administered to 812 persons out of a total population 3248. The number of affected cases reported is shown below
Application of the drug
Affected Not affected Total
Drug 20 792 812
No drug 220 2216   2436
Total 240 3008 3248

Discuss the usefulness of the drug in checking bacterial infection.

Given for v =1, X2 0.05 =3.84,  v =2, X2 0.05 =5.99

Section – D

  1. Compulsory question – Case Study           (1 x 15 = 15)
  2. In the following situations, decide what is the most appropriate method of data collection. State your reasons for recommending a particular method and what all sources are most appropriate.
  3. Mr. Ramesh is conducting a study on the index of Chicago Mercantile Exchange on gold pricing and its impact of gold pricing under the Indian situations.
  4. Ms. Chandana is interested in understanding the problems of marginalized women entrepreneurs due to financial exclusion by nationalized banks.
  5. Ms. Carol and Mr. Pramod, two researchers, are investigating on latest Retail Store Display tactics to attract new customers so as to advise their clients.

 

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End Semester Examination – April 2014

BM 401: BBM (Fourth Semester)

BUSINESS RESEARCH METHODOLOGY –ANSWER KEY

Section – A

  1. 1. Identify and find solutions to problems. 2. To help making decisions. 3. To find alternate strategies.
  2. To develop new concepts.
  3. Books:
  4. Das, Gurcharan (2002) “India Unbound”, Penguinbooks, Revised and updated edition, 2002.

Journals

  1. Borman, Walter C. (Oct. 2013) “An Examination of the Comparative Reality of Performance Rating” Journal of Applied Psychology, Vol.12 No. 7 pp 158-77 .
  2. Parameter is a characteristic of the population, eg., mean, standard deviation, proportion etc.,
  3. The basic objective of sampling is to draw inferences about population. Sampling helps to understand the characteristics of the population.
  4. First hand information- reliable information- useful in knowing opinion attitudes of people- starting point of collection of information.
  5. After editing, the responses to individual questions are assigned symbols or numbers, which is referred to as coding. Coding helps to put responses into a limited number of categories or classes. E.g., question about marital status has two answers,.i.e., i) yes and ii) No. Researcher may code 1 to Yes and 2 to No.
  6. The confidence with which null hypothesis is accepted or rejected depends on significance level. It is the probability of rejecting a null hypothesis when it is true. For instance, when LOS is .05, the statistician will be rejecting true null hypothesis 5 times out of every 100.
  7. Ho: ii. The population proportion of Agra and Allahabad do not differ in wheat consumption

Hypothesis is of no difference is Null Hypothesis.

  1. Glossary of terms is usually part of research Report. It contains a word list of specific terms and technical jargons used in the report.
  2. Footnote is part of main report and appears at the bottom of a page or at the end of the main text. This refers to a source that the author has referred to or it may be an explanation of a particular referred to in the text

 

Section – B

  1. 1. Clearly stated purpose. 2. A systematic and detailed plan of investigation 3. A logical system of data collection. 4. The study should be unbiased, objective and neutral. 5. Maintain high ethical standard.6. the study should be replicable.
  2. Representation of population- variance between variables is small- free from bias- conform with the subject matter- based on past and practical experiences.
  3. Secondary information.
Primary Source Secondary Source
1. latest information Relates to a past period
2. Apt for the study (tailor made) Usually not apt for the study
3. Always not feasible Some times more processed information available
4. Efforts of data collection more Can be taken effortlessly,
5. Expensive Inexpensive

 

  1. Editing ensures that all relevant data are included and irrelevant are excluded. Errors and omissions are detected and corrected as far as possible. Purpose: Ensure i. Completeness, ii. Consistency, iii. Accuracy, iv. Homogeneity.
  2. i. Table No., ii. Title, iii. Captions and Stubs [Caption =column heading, Stubs= row heading]

iv Head Notes – clarifies contents of the table. E.g., in millions, in hectars etc. v. Body – figures, sub totals . vi. Source: Source of information.

  1. End notes provides all supportive material in the study. Some common details are: i) Appendices (consists of secondary information and primary data). Ii. Bibliography. iii. Footnote. iv. Glossary of terms.

Section C

  1. Formulating research problem-extensive literature survey- Development of working hypothesis- preparing research design- determining sample design- collecting data- execution of project- Analyzing of the data- Hypothesis testing- Generalization and interpretation- preparation of report or thesis.

Non-probability sampling techniques:  convenience samples- judgment samples- Quota samples  – Snow ball sampling.  Probability sampling techniques: Simple random sampling:  [i. Lottery method, ii. Random number table Method  (Mechanical  Randomization),  Stratified random sampling, Systematic  random sampling. Cluster sampling, Multistage sampling.

  1. The process of arranging and data in groups or classes according to resemblances and similarities is called classification of data. Objectives: 1. To simplify complexities, 2. To bring out points of similarity, 3. To facilitate comparison, 4. To bring out relationship, 5. To prepare basis for tabulation.  Methods of classification:  Classification based on: 1. Attributes, 2. Variables, 3.  Geographical, 4. Chronological.
  2. 1. Preliminary section: i. title page, ii. letter of authorization, iii. Table of contents, declaration, iv. Acknowledgements. 2. Background section: i. Introduction and back ground, ii. Review of literature iii. Problem statement, iv. Objectives and scope. 3. Methodology section: i. research design, ii. sampling design, iii.  Data collection, iv. Data analysis tools used. 4. Analysis and interpretation. 5. Findings, Conclusion and Suggestions. 6. Appendices, glossary. 7. Bibliography.

H0: The new drug is not effective in checking bacterial infection.

Ha: The new drug is effective in checking bacterial infection.

Expected frequency

60 752 812
180 2256 2436
240 3008 3248

 

O E (O-E)2 (O-E)2/E
20 60 1600 26.667
220 180 1600 8.889
792 752 1600 2.128
2216 2256 1600 0.709
      38.393

Calculate value of X2 =38.393.  Table  value of X2 = 3.84

Calculate value of X2 is greater than the table value . Hypothesis is rejected. The new drug is effective in checking bacterial infection.

22.A.                (Secondary Information).

  1. (Primary data and secondary data).
  2. (Observation, web browsing)

 

 

 

St. Joseph’s College of Commerce M.I.B. 2016 Business Research Methodology Question Paper PDF Download

REG NO:

St. Joseph’s College of Commerce (Autonomous)

End Semester Examinations – March / April 2016

M.COM (I.B.) – II SEMESTER

                        P415 AR 202:    BUSINESS RESEARCH METHODOLOGY

Duration: 3 Hrs                                                                                             Max Marks: 100

 
SECTION – A
I. Answer any SEVEN questions.  Each carries 5 marks.                                    (7×5=35)
  1. What are the different types of research?
  2. What is the purpose of extensive literature survey?  How do you conduct an effective literature review?
  3. Briefly discuss about the interview method of collecting data and their advantages and disadvantages?
  4. Define research design? Describe the basic principles of experimental design?
  5. Develop a Likert scale and Semantic differential scale for measuring the customer’s satisfaction level towards any airline company?
  6. How is Data Preparation done?  Explain the various steps.
  7. The null hypothesis is that 20% of the passengers go in first class, but management recognizes the possibility that this percentage could be more or less. A random sample of 400 passengers includes 70 passengers holding first class tickets. Can the null hypothesis be rejected at 10% level of significance?

At 10% Z value is 1.645?

  8. Write Short Notes on:  a) Type I and Type II errors b) One tailed test and two tailed test.
  9. A sample of 100 children has an average higher cholesterol level of 198 with standard deviation  15, than the national average.  It is known that the mean cholesterol level for all Americans is 190. Do we have evidence to suggest that only children have an average higher cholesterol level than the national average?  Construct the relevant hypothesis test at 5% level of significance? Z= 1.96 at 5% level of significance.

 

  10. Explain the terms Bibliography and Impact Factor?
 

SECTION – B

II. Answer any THREE questions.  Each carries 15 marks.                                  (3×15=45)
  11. What is Sampling? Explain the following methods of sampling

a)Stratified Sampling

b)Simple Random Sampling

c)Convenience Sampling

d)Sequential Sampling

 

  12. A certain manure was used on four plots of land A, B, C and D. Four beds were prepared in each plot and the manure used. The output of the crop in the beds of plots A, B, C and D is given below. Find out whether the difference in the means of the production of the crops of the plots is significant or not 5% level?

 

 

 

A

 

B

 

C

 

D

 

8

 

12

 

1

 

3

 

9

 

4

 

7

 

1

 

3

 

8

 

2

 

5

 

3

 

7

 

8

 

2

   

13.

 

On the basis of information given below about the treatment of 200 patients suffering from a disease, state whether the new treatment is comparatively superior to the conventional treatment.

 

Treatment

                       No    of     Patients  
Favorable

Response                 No  Response

Total
 

New

 

Conventional

 

Total

 

60

 

70

 

130

 

20

 

50

 

70

 

80

 

120

 

200

For drawing your inference, use the value of chi-square for one degree of freedom at the 5 percent level of significance is 3.84

 

  14. Explain the questionnaire design process with examples.

 

  15. What is a Research Proposal and explain Steps in drafting dissertations?
 

SECTION – C

 

III. Case Study                                                                                                              (1×20=20)

 

  16. The Indian Solar Energy Centre (ISEC) located at Chennai was asked by a local state legislator if it would conduct a survey to obtain information from owners of various solar energy devices concerning the amount spent in 2015 on such devices per household in Chennai Urban and Rural Dist. and percentage of people who were satisfied with those devices.

Assuming that you have been requested by the ISEC for developing an appropriate research Proposal model, Design Questionnaire and suggest suitable research tools for analyzing the problem.

 

 

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