LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

B.Com. DEGREE EXAMINATION – COMMERCE

LO 06

FOURTH SEMESTER – APRIL 2006

                                                 EL 4200 – BUSINESS COMMUNICATION

(Also equivalent to ENG 200)

 

 

Date & Time : 22-04-2006/1.00-4.00 P.M.   Dept. No.                                                       Max. : 100 Marks

 

 

1. Write short notes on any five of the following in 100 words (5 x 5 = 25)
2. Agenda
3. Seminar and Panel discussion
4. Circular and notices
5. Memorandum
6. Dynamics of group discussion

6.7 Cs of Written Communication

7.Minutes of Meeting

 

1. Answer the following ( 3 x 10 = 30)
2. You are the marketing manager of a computer company, and a local college has written to your department, asking if you would consider sponsoring their week- long drama festival to be held in the summer. Write a letter in 200 words to the principal of the college explaining that, while you sympathise with their aims and needs, your company has fixed a budget for sponsorship and no new ventures can be considered until next year.
   Make up any necessary details.

 

2. Write a letter of application, enclosing your curriculum vitae in response to the following advertisement in 200 words

 

EXECUTIVES (Taxation) Independent incharge Graduate in commerce with 5 years experience with a good knowledge of sales tax, excise duty, service tax, entry tax & other indirect taxes.  Ability to understand and speak English & Hindi. Box No: HB-1738 THE HINDU Chennai – 600 002

 

 

 

 

 

 

 

 

 

 

 

 

 

 

3. Write a Memo in 150 words from the Managing Director to all staff, telling them that future working hours will be from 9.30 to 5.30, Monday to Friday, instead of 9-5. if  anyone finds the new hours difficult, they are to let the Managing Director know within a week.

 

III. Answer the following                                                                       (15 x 3 = 45)

1. You recently attended a trade fair in another country. Your manager has now asked you to write a report about your visit to the fair. Write a report about your visit to the fair.
   • Write the report in 200 words describing your visit to the trade fair and including the following points:
   • Which other companies were represented?
   • How you spent your time
   • What information you obtained
   • Whether or not you recommend attending the fair next year (and why?)

 

2. The chart below shows the percentages of a company’s turn over which were contributed by its main product areas in three successive years.

• Using the information in the chart, write a short report in 200 words comparing the contributions of the three products to turnover in the three years.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

3. Imagine that you are the secretary of the union of employees in a private company. Prepare the minutes of the meeting in 200 words based on the notice given below.

SOUTHERN LEATHER PRODUCTION LTD EMPLOYEES UNION

24, Old Palace Road, Pallavaram, Chennai – 78

Notice

Sir / Madam,

There will be a general body meeting of our union on 23 – 4 – 2005.

Venue : Silver star Auditorium.

Time   : 5 pm

All are requested to attend the meeting without fail.

The following is the agenda:

1. President’s remarks on the recent strike by the employees.
2. Assessment of the recent strike and future plans.
3. Legal remedy and financial help for those employees dismissed/suspended in the strike.
4. Enhancement of monthly subscription from the employees.
5. Any other, with the permission of chair

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