LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

OZ  07

M.Sc. DEGREE EXAMINATION – VISUAL COMM.

FIRST SEMESTER – APRIL 2007

VC 1800 – IMAGE AND IMAGINATION

 

 

 

Date & Time: 25/04/2007 / 1:00 – 4:00      Dept. No.                                       Max. : 100 Marks

 

 

 

PART-A

1. Answer ALL questions not exceeding 50 words each: (10×2=20)

 

1. Notan
2. Metaphor
3. Symbol
4. Contour
5. Camouflage
6. Creativity
7. Perspective
8. Volume
9. Displacement and condensation
10. Rhetoric

PART-B

1. Answer ANY FOUR not exceeding 150 words each: (4×5=20)

 

1. Explain figure and ground relationship in the visual and non-visual field
2. Explain with examples the key concepts of semiotics.
3. How does the photographer undergo the experience of projection, confluence and introjections with the image he/she photographs?
4. Classify personality types.
5. Create a design using the camouflage concept.

 

PART-C

III. Answer ANY THREE not exceeding 500 words each:                     (3×20=60)

 

1. Explain the different ways of visualizing for a print advertisement.
2. What are the basic principles of photography and how do these principles operate in generating meaning?
3. Is there a need to change the style of acting or expression for different media like cinema, television, drama and folk media? Why?
4. Explain lateral and linear thinking processes.
5. What are the various dimensions we need to look in to while evaluating a painting?

 

 

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