CO 3925 – ENTREPRENEURSHIP AND SMALL BUSINESS MGT.

Date & Time: 02/05/2009 / 9:00 – 12:00 Dept. No. Max. : 100 Marks

SECTION – A (10 x 2 = 20 marks)

Answer all questions. Each answers carries maximum of 2 marks. Each answer should be around 10 lines.

Mention any two features of a technical feasibility appraisal.
Why are some entrepreneurs successful? Mention any three success reasons.
Identify any three startup expenses faced by an entrepreneur.
What is BEP analysis?
Why is planning an important step before starting a business idea?
How do entrepreneurs learn from new product features?
What is a ‘cash cow’ (BCG matrix)?
What is a profit and loss a/c?
What are ‘Fixed assets’?
Mention any one path-breaking idea in any field known to you like, education, health, environment, housing etc.

SECTION – B (5 x 8 = 40 marks)

Answer any 5 questions. Each answers carries maximum of 8 marks.

Answers should be in about 1 page.

What are the key characteristics of a small scale business?
How can entrepreneurs save the world from the current recession?
Do a SWOT analysis on any one business known to you.
Is there a special relationship between ‘entrepreneurs’ and ‘emerging economies’ as per the GEM report on Entrepreneurship?
Can entrepreneurs be created in a society? How effective can entrepreneur education be to encourage entrepreneurship?
What suggestions will you give an entrepreneur who plans to build a successful brand?
Can the BCG matrix be usefully adopted in an entrepreneurial venture? Comment with examples?
What is a product life cycle? How does it help build strategies for an entrepreneur?

SECTION – C (2 x 20 = 40 marks)

Answer any 2 questions. Each answers carries maximum of 20 marks.

Answers should be around 4 pages.

Prepare a questionnaire to investigate a ‘Business Idea’ of your choice? Describe the business briefly

while explaining the consumer need satisfied, market description, size, location etc. Adopt the reach,

depth, attainability, efficiency and longevity criteria to evaluate your idea.

Describe some services provided by any two financial institutions based in India, who are known to

help Small scale businesses. How do you recognize and create a ‘star’ venture? Comment on the 7

domains of attractive opportunities as recommended by John Mullins.

Prepare a master plan to be submitted to the collector of your district to encourage college students

to take up entrepreneurship as a vocation? Suggest important strategies to the Indian Government to

enhance the spirit of enterprise among Indian youth.