LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Sc. DEGREE EXAMINATION – VISUAL COMMUNICATION

OZ 08

SECOND SEMESTER – APRIL 2006

                                             VC 2802 – THEORIES OF VISUAL ANALYSIS

 

 

Date & Time : 21-04-2006/9.00-12.00         Dept. No.                                                       Max. : 100 Marks

 

 

PART A (10×3=30 marks)

 

Explain the following in not more than 50 words

1. Semic codes
2. Displacement
3. Simulacra
4. Metaphor
5. Deconstruction
6. Voyeurism
7. Gendered language
8. Lacan’s subjectivity
9. Grand and mini-narratives
10. Alienation

 

PART B (5×8=40 marks)

 

Answer any five in not more than 300 words.

11. What is Post-feminism?
12. Explain hyper-reality, double coding and meta-narratives.
13. Explain how media breed false consciousness.
14. How does the subjectivity create meaning?
15. What are icons, indexes and symbols?
16. Explain reader supremacy with 3 examples.
17. Outline the various types of Gaze in media texts.

 

PART C (2×15=30 marks)

 

Answer any two in not more than 500 words.

18. Discuss the impact of post-colonialism on media values.
19. The visual media display gender bias by catering to the male gaze. Discuss.
20. Discuss how signs can be misleading in meaning and truth using examples from

recent television commercials.

 

 

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Sc. DEGREE EXAMINATION – VISUAL COMM.

AC 11

SECOND SEMESTER – APRIL 2008

VC 2802 – THEORIES OF VISUAL ANALYSIS

 

 

 

Date : 22/04/2008            Dept. No.                                        Max. : 100 Marks

Time : 1:00 – 4:00

PART – A

 

Answer  ALL the following questions (about 50 words each):                                      10X2 =20

 

1. Dynamic Unconscious
2. Linguistic sign
3. Defense mechanism
4. Post-modernism
5. Male gaze
6. Vladimir Prop
7. Structuralism
8. Mirror stage
9. Dream work
10. Alienation

 

PART – B

 

Answer any FIVE questions (200 words each)                                                           5 X8 = 40

 

11. ‘Unconscious is structured like a language’ – Explain.
12. Explain the role of ideology in media.
13. Write about the psychosexual stages.
14. What are syntagmatic and paradigmatic analysis?
15. ‘Man made language’ – Comment.
16. What are the many waves of feminism?
17. Explain base and superstructure.

 

PART – C

 

Answer any TWO of the following (500 words each)                                               2X20 = 40

 

18. Explain with examples how women are portrayed in media.
19. Discuss the techniques of dream work.
20. What is postmodernist approach to media?

 

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Sc. DEGREE EXAMINATION – VISUAL COMM.

TG 15

SECOND SEMESTER – April 2009

VC 2802 – THEORIES OF VISUAL ANALYSIS

 

 

 

Date & Time: 22/04/2009 / 1:00 – 4:00       Dept. No.                                                       Max. : 100 Marks

 

 

 

PART- A

Answer all the following questions in 50 words each.                                         10 x 2 = 20

 

1. Feminisms
2. Myth
3. Object of desire
4. Inversion
5. Materialism
6. Castration anxiety
7. Ideology
8. Sound sign
9. Dream work
10. Slippery sign

PART – B

Answer any FIVE questions not exceeding 200 words each.                                 5 x 8 = 40

 

11. Ideology is false consciousness – Explain.
12. Comment on this statement “Man made language”.
13. Explain the class nature of media.
14. Write about the signification process.
15. Explain the Lacanian concept of Unconscious.
16. The text is created by its readers – discuss.
17. What is mirror stage? Explain.

PART – C

Answer any TWO questions in about 400 words each.                                        2 x 20 = 40

 

18. Write the process of semiotic analysis of a media text.
19. Male gaze in cinema – Discuss.
20. Explain the imaginary, symbolic and the real.
21. Popular media reinforces the dominant ideology – Discuss.

 

 

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Sc. DEGREE EXAMINATION – VISUAL COMMUNICATION

SECOND SEMESTER – APRIL 2012

VC 2802 – THEORIES OF VISUAL ANALYSIS

 

 

Date : 19-04-2012             Dept. No.                                        Max. : 100 Marks

Time : 9:00 – 12:00

 

PART – A

 

1. Answer ALL the questions in about 50 words each:                                                       10×2=20

1. Ocular centrism
2. Visual pleasure
3. Dialectical materialism
4. False consciousness
5. Code
6. Metonymy
7. Oedipus complex
8. Ego
9. Radical feminism
10. Gaze

PART – B

 

1. Answer any FIVE questions in about 200 words each:                                                    5×8=40

11. Explain the psychosexual stages of development.
12. Discuss on Visual Culture in postmodern society.
13. What is intertextuality? Explain with examples.
14. Elucidate on the role of history in Marxist theory.
15. Explain ‘Castration complex and visual pleasure’ in narrative cinema.
16. What is second-wave feminism?
17. Discuss the problems in representation of gay in media with reference to Richard Dyer.

 

PART – C

 

1. Answer any TWO questions in about 400 words each:                                                 2×20=40

18. Explain the method of semiotic analysis of television commercials.
19. Discuss the connection between the human unconscious and mass media.
20. Critically analyze the role of media in ideological production.
21. Interpret television serials using contemporary feminist theory.

 

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