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Loyola College M.Sc. Visual Communication April 2007 Development Communication Question Paper PDF Download

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Sc. DEGREE EXAMINATION – VISUAL COMM.

OZ 13

SECOND SEMESTER – APRIL 2007

VC 2808 / 2801- DEVELOPMENT COMMUNICATION

 

 

 

Date & Time: 17/04/2007 / 1:00 – 4:00         Dept. No.                                                       Max. : 100 Marks

 

 

PART-A

  1. Answer ALL questions not exceeding 50 words each:  (10×2=20)

 

  1. Critical conscience
  2. Social marketing
  3. Dependency theory
  4. Media Advocacy
  5. Neo-colonialism
  6. Alternative media
  7. Top down communication
  8. Diffusion of innovation
  9. Banking system of education
  10. Magic multiplier

PART-B

  1. Answer ANY FOUR not exceeding 150 words each:               (4×5=20)

 

  1. Explain with examples how Radio can play the role of a community medium.
  2. Street theatre is also called ‘theatre of the oppressed’. Why?
  3. What are the causes the western countries attribute to the underdevelopment of the third world countries?
  4. Suggest how the internet can be used for rural development.
  5. Differentiate community video from professional/conventional video.
  6. What are the various theories related to development communication?

 

PART-C

III. Answer ANY THREE not exceeding 500 words each:                       (3×20=60)

 

  1. Documentary films don’t really reach the people it is meant to. Suggest some strategies to make them reach the rural community.
  2. What is the adverse effect of globalization on the third world countries? Suggest how the third world countries can counter it.
  3. Explain how you would go about if you were to make a participatory video film on ‘health for all’.
  4. What are the conflicting views the dominant paradigm and alternative paradigm have on theories of development?
  5. Explain how folk media can be used to disseminate the development messages in the rural community.

 

 

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Loyola College M.Sc. Visual Communication April 2009 Development Communication Question Paper PDF Download

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     LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Sc. DEGREE EXAMINATION – VISUAL COMM.

TG 14

SECOND SEMESTER – April 2009

VC 2801 – DEVELOPMENT COMMUNICATION

 

 

 

Date & Time: 20/04/2009 / 1:00 – 4:00       Dept. No.                                                       Max. : 100 Marks

 

 

PART – A

Answer all the questions in not more than 50 words each.                            (10×2=20)

 

  1. World Social Forum
  2. UN agencies
  3. Mixed economy
  4. Holistic social development
  5. Global melt down
  6. USAID
  7. Passive Participation
  8. Special economy zones
  9. Marxism
  10. Liberation Theology

 

PART – B

 

Answer any FIVE of the following not exceeding 200 words each.                         (5×8=40)

 

  1. Differentiate between community video and professional video.
  2. Emphasize the importance of resorting to alternative media for social change.
  3. Comment on the continuous suicides of Indian farmers.
  4. Why street theatre is called the theatre of the oppressed?
  5. Critically evaluate ‘Chennai Sangamam’ – the folk mela organized in Chennai.
  6. Explore the possibilities of using information and communication technology to rural development.
  7. State how development communication can be effectively applied for empowerment of people.

 

PART – C

Answer any TWO of the following not more than 400 words each.                         (2×20=40)

 

  1. Explain the ten key issues of development communication.
  2. Discuss the position of alternative paradigm of development vis-à-vis the globalized scenario.
  3. ‘Casteism and Communication are the two evils plaguing the Indian society today’.      Do you agree? Substantiate.

 

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Loyola College M.Sc. Visual Communication April 2010 Development Communication Question Paper PDF Download

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Loyola College M.Sc. Visual Communication April 2011 Development Communication Question Paper PDF Download

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Sc. DEGREE EXAMINATION – VISUAL COMMUNICATION

SECOND SEMESTER – APRIL 2011

VC 2801 – DEVELOPMENT COMMUNICATION

 

 

 

Date : 02-04-2011             Dept. No.                                        Max. : 100 Marks

Time : 1:00 – 4:00

 

PART A

I.                   Answer ALL the questions in about 50 words each.                           10´2=20

 

  2. Early Adopters.
  6. Dialogic Module.
  7. Cultural Identity.
  8. “Many voices, one world”.
  9. Identify the names and their contributions:
    1. Everett Rogers
    2. Wilbur Schramm

PART B

II.                Answer any FIVE questions in about 200 words each.                       5 X 8 = 40

 

  1. Discuss various stages of an innovation’s adoption process.
  2. How will you apply the Johari Window to understand development communication?
  3. Discuss the influence of the dominant paradigm.
  4. Explain the central role of communication in Millennium Development Goals.
  5. Elucidate the growth with distribution approach for development.
  6. Explain the major reasons for the adoption of participatory model in development.
  7. The media are full of reports about ‘shining’, ‘rising’ and ‘incredible’ India. As a media student how do you respond to this ‘marketing’ of the nation?

 

PART C

  • Answer any TWO questions in about 400 words each.       2 X 20 = 40

 

  1. Explore the alternative paths and strategies to achieve development goals.
  2. Discuss the role of media and ICT in development communication.
  3. What makesalternative media alternative? Discuss the ideological dimension of alternative media.

 

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Loyola College M.Sc. Visual Communication April 2012 Development Communication Question Paper PDF Download

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Sc. DEGREE EXAMINATION – VISUAL COMMUNICATION

SECOND SEMESTER – APRIL 2012

VC 2801 – DEVELOPMENT COMMUNICATION

 

 

Date : 17-04-2012             Dept. No.                                        Max. : 100 Marks

Time : 9:00 – 12:00

 

Part – A

 

Answer ALL questions in 50 words each:                                                                                    10×2=20

 

  1. Development communication
  2. Sustainable development
  3. Globalization
  4. Fourth world
  5. Max Weber
  6. IEC
  7. Digital divide
  8. GDP
  9. Banking system of education
  10. DAVP

 

Part – B

 

Answer any FIVE questions in 200 words each:                                                                       5×8 =40

 

  1. Discuss the essence of ‘Theatre of the oppressed’.
  2. What are the stages or levels of awareness according to PauloFreire?
  3. Explain the contribution of Everett Rogers in Development Communication?
  4. Describe how folk media can be used for spreading development message.
  5. Elucidate how social marketing can be used for social change.
  6. Compare and contrast BCC and participatory Communication.
  7. What is group media? Can it be effectively used in educating the marginalised?

Part – C

 

Answer TWO of the following in 400 words each:                                                                  2×20=40

 

  1. Explain the role of communication in helping people to elevate from culture of silence to critical conscience.
  2. Critically analyse the Millennium Development goals and its relevance in Indian context.
  3. Prepare a communication strategy for an anti-nuclear power plant campaign.
  4. Discuss the major Schools of Development and Development Communication.

 

 

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Loyola College M.Sc. Visual Communication April 2013 Development Communication Question Paper PDF Download

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Loyola College M.Sc. Visual Communication Nov 2013 Development Communication Question Paper PDF Download

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Loyola College M.Sc. Visual Communication April 2014 Development Communication Question Paper PDF Download

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Loyola College M.Sc. Visual Communication Nov 2015 Development Communication Question Paper PDF Download

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Loyola College M.Sc. Visual Communication April 2016 Development Communication Question Paper PDF Download

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Loyola College M.Sc. Visual Communication Nov 2016 Development Communication Question Paper PDF Download

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Loyola College M.Sc. Visual Communication Nov 2016 Development Communication Question Paper PDF Download

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Loyola College B.Sc. Visual Communication Nov 2007 Development Communication Question Paper PDF Download

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           LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

B.Sc. DEGREE EXAMINATION – VISUAL COMMUNICATION

OZ 06

 

FIFTH SEMESTER – APRIL 2007

VC 5500 – DEVELOPMENT COMMUNICATION

 

 

 

Date & Time: 27/04/2007 / 1:00 – 4:00 Dept. No.                                                Max. : 100 Marks

 

 

I. Answer ANY FIVE not exceeding 300 words each.                  5×10=50

 

  1. Mention six major causes of under-development.
  2. What are the major criticisms against the diffusion of innovation approach?
  3. Enumerate the key concepts associated with development. Explain any two of these, which are relevant to India.
  4. What are the various stages involved in participatory communication?
  5. Do you think that the Internet can be used as a development communication tool? Substantiate your arguments with examples.
  6. Differentiate the mechanical and organic models of development.
  7. How does street theatre stand different from other theatre forms?
  8. Compare and contrast social ad and commercial ad.

 

 

II. Answer ANY TWO not exceeding 500 words each.                  2×25=50

 

  1. Critically evaluate the dominant paradigms of development and development communication.
  2. Discuss the role of folk media in promoting social change with recent examples.
  3. Highlight the differences between community video and professional/conventional video identified by Keyan G.Tomaselli & Jeanne Prinsloo.
  4. What are the major impacts of globalisation in the third world countries?

Comment on the role of media in the process of globalisation.

  1. Bring out the salient features of the ‘Participatory Theories and Approaches’ as explained by Silvio Waisboard.

 

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Loyola College B.Sc. Visual Communication April 2008 Development Communication Question Paper PDF Download

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Loyola College B.Sc. Visual Communication Nov 2008 Development Communication Question Paper PDF Download

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

B.Sc. DEGREE EXAMINATION – VISUAL COMMUNICATION

KB 02

 

FIFTH SEMESTER – November 2008

VC 5510 / 5500 – DEVELOPMENT COMMUNICATION

 

 

 

Date : 03-11-08                     Dept. No.                                        Max. : 100 Marks

Time : 9:00 – 12:00

 

PART A

                       

  1. Answer ANY FIVE of the following not exceeding one page each.

(5 X 10 = 50)

 

  1. Critically evaluate the term “Third World”.
  2. Write short notes on Development & Colonialism.
  3. Briefly explain “Trickle Down Theory”. Discuss whether this theory will work for India.
  4. Write short notes on the Participatory Approach to Development Communication.
  5. Explain the characteristics of the “Communication for Social Change”.
  6. Street theatre is a powerful tool for social change. Make you comments on this statement.
  7. Discuss upon the ‘Alternative Silver Screen’ for social change.
  8. Evaluate the statement –“There is an increasing trend of corporatization among non governmental and voluntary organizations.”

 

                                                                 PART B

 

  1. Answer ANY TWO of the following not exceeding three pages each.

(2 X 25 = 50)

 

  1. Explain the Historical Overview of Development and Development Communication Theories since Second World War.
  2. What do you understand by Social Marketing? State whether you agree or disagree with the criticisms against it.
  3. Bring out the significant features of the Dependency Theory & Social Mobilization.
  4. Enlist all the eleven basic concepts connected with development. Briefly discuss FOUR of them which are essential for India’s development.
  5. Explain Social Campaign. Elaborate on the various aspects involved in executing a Social Campaign.

 

 

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Loyola College B.Sc. Visual Communication April 2009 Development Communication Question Paper PDF Download

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       LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

TG 05

B.Sc. DEGREE EXAMINATION – VISUAL COMMUNICATION

FIFTH SEMESTER – April 2009

VC 5510/VC 5500 – DEVELOPMENT COMMUNICATION

 

 

 

Date & Time: 17/04/2009 / 9:00 – 12:00              Dept. No.                                              Max. : 100 Marks

 

 

PART A

 

Answer ALL the questions                                                                                       (10 X 2 = 20)

 

  1. Development Communication
  2. Colonialism
  3. Modernization
  4. Third World
  5. Diffusion of Innovation
  6. Street Theatre
  7. Social Marketing
  8. DVAP
  9. Target Group
  10. NGO

 

PART B

 

Answer ANY FIVE questions.                                                                                    (5 X 7 = 35)

 

  1. Elaborate on the models of Development.
  2. Discuss upon Development in Tradition bound society.
  3. Illustrate the Model of Daniel Lerner & Everett Rogers.
  4. Elaborate on “Communication for Social Change”
  5. Elucidate the role of a communicator in the process of social change.
  6. Trace the ‘Alternative silver screen’ for social change.
  7. Consumerism is against development – discuss.

 

 

PART C

 

Answer ANY THREE questions.                                                                             (3 X 15 = 45)

 

  1. Discuss the effect of Globalisation and Corporatization on the Third World Countries.
  2. Bring out the salient features of the ‘Participatory Theories and Approaches’.

 

  1. Evaluate the role of folk media in social change with suitable examples.
  2. What do you understand by Social Advertising? Do you agree / disagree with the criticisms leveled against it. Explain your position.
  3. Elaborate on the various aspects involved in executing a Social Campaign.

 

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Loyola College B.Sc. Visual Communication April 2010 Development Communication Question Paper PDF Download

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Loyola College B.Sc. Visual Communication Nov 2010 Development Communication Question Paper PDF Download

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

   B.Sc. DEGREE EXAMINATION – VISUAL COMM.

FIFTH SEMESTER – NOVEMBER 2010

VC 5518/VC 5510/5500 – DEVELOPMENT COMMUNICATION

 

 

 

Date : 29-10-10                     Dept. No.                                                   Max. : 100 Marks

Time : 9:00 – 12:00

PART – A

Answer ALL the questions                                                                                                            (10×2=20 marks)

 

  1. Culture
  2. Development
  3. Development Communication
  4. Street Theatre
  5. Modernization
  6. Empowerment
  7. Social ad
  8. Mass Media
  9. Gender
  10. Target Audience

PART – B

 

Answer any FIVE questions in about 200 words each.                                                         (5 x 8 = 40 marks)

 

  1. Has industrialization helped in the process of development in our country?
  2. Can women self help groups be viewed as a sign of development?
  3. Brief about the model of Daniel Lerner.
  4. How can a communicator initiate the process of social change?
  5. Give your views on communication for social change.
  6. What are the goals of development communication?
  7. Why is audience analysis necessary before launching an ad campaign?

 

PART – C

 

Answer any TWO  questions in about 400 words each                                    (2 x 20 = 40 marks)

 

  1.  Critically analyze the challenges of using mass media for development in third world

countries.

  1. Commercial brands are launching social campaigns like, Aircel’s SAVE OUR TIGERS

campaign.  Can we understand this initiative as Communication for development?

       Discuss.

  1. Evaluate the role of folk media in bringing out a social change.Give appropriate examples.
  2. What are the various aspects involved in executing a campaign on “RIGHT TO FOOD”?

 

 

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Loyola College B.Sc. Visual Communication April 2011 Development Communication Question Paper PDF Download

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

B.Sc. DEGREE EXAMINATION – VISUAL COMM.

FIFTH SEMESTER – APRIL 2011

VC 5518/VC 5510/VC 5500 – DEVELOPMENT COMMUNICATION

 

 

 

Date : 11-04-2011              Dept. No.                                                    Max. : 100 Marks

Time : 9:00 – 12:00

 

PART A

 

I  Answer all the questions in about 50 words.                                                                      10 x 2 = 20

 

  1. Alternate Paradigm
  2. Decentralization
  3. Social Advertising
  4. DAVP
  5. Define a campaign.
  6. Define traditional media.
  7. Characteristics of Active audience.
  8. Define Communication.
  9. What is ‘Silver Screen’?
  10.  Modernisation.

 

PART B

 

II  Answer any FIVE questions in 200 words each                                                               5 x 8 = 40

 

  1. What kind of development took place during colonialism? Explain with an example.
  2. Discuss the role of development communication.
  3. Does social change mean development? Justify.
  4. What is the significance of Folk media in social advertising?
  5. Discuss the types of audience.
  6. Explain the model of Daniel Lerner.
  7. How is alternate media helpful in bringing out social change?

 

PART C

 

III Answer any TWO of the following in 400 words each                                                    2 x 20 = 40

 

  1. Is there any significant development in tradition societies in India? Justify.
  2. India is a developed/ developing society? What according to you are the areas we lag behind in development and how can we reach those areas?
  3. ‘Media’s role in developing nations is much sought after.’ Why?
  4. Define taxonomy. Explain its principles in advertising.
  5. Design a campaign for any development issue of concern today.

 

 

 

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Loyola College B.Sc. Visual Communication Nov 2011 Development Communication Question Paper PDF Download

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