Loyola College Question Paper 2006

Loyola College M.Com Nov 2006 E-Commerce Question Paper PDF Download

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                        LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Com DEGREE EXAMINATION – COMMERCE

AK 18

THIRD SEMESTER – NOV 2006

CS 3901 – E COMMERCE

 

 

Date & Time : 03-11-2006/9.00-12.00   Dept. No.                                                       Max. : 100 Marks

 

 

PART A

Answer all Questions                                                       10 X 2 = 20

 

  1. Distinguish between Client-side Scripting and Server-side Scripting.
  2. What is a Tag? Is there any classification in Tags?
  3. What is the need of having Cyber Laws?
  4. What is called Intrusion?
  5. Define the term Plastic Money.
  6. Mention the disadvantage of E-Payment Systems.
  7. Define the term Paperless Trading.
  8. Mention the various E-Marketing Channels.
  9. Define the E-Market.
  10. Define the term Business Model.

 

PART B

Answer all Questions                                                       5 X8 = 40

 

11 (a)         Discuss Convergence in detail.

(OR)

  • Provide a descriptive introduction to E-Commerce.

 

12 (a)         Explain the various E-Marketing Channels.

(OR)

  • Brief EDI Architecture.

13 (a)          Discuss the various of an Effective E-Payment System.

(OR)

  • Discuss the Business Issues and the Economic Implications of E-Payment Systems.

14 (a)          Elucidate various  the forms of NetThreats with examples.

(OR)

  • Explain the salient features of Cyber Laws in India.

 

15 (a)          Explain the various HTML Tags with examples.

(OR)

  • Define the terms Protocols, Web Server, Web Client, Script, and

Topology.

 

PART C

Answer any two Questions                                                           2 X 20 = 40

 

 

16 (a) Compare and Contrast between Traditional Commerce and E-Commerce

(b)   Define the terms E-Commerce, E-Trade, E-Business, and E-Market

 

17 (a) What is Paperless Trading? What are the reasons for the rapid growth of

Network Advertisements

(b) Write an essay on various Advertising Methods / forms in the Network

Resources

 

  1. (a) Provide a Description about Java Script as a Client-side Scripting language.

(b)  Create an Online Digital Library System by making use of both Java

Script and ASP.

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Loyola College M.Com Nov 2006 Creative Advertising Question Paper PDF Download

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                        LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Com DEGREE EXAMINATION – COMMERCE

AT 28

 

 

 

 

 

 

 

THIRD SEMESTER – NOV 2006

CO 3875 – CREATIVE ADVERTISING

 

 

Date & Time : 06-11-2006/9.00-12.00  Dept. No.                                                     Max. : 100 Marks

 

 

PART-A

(Answer all questions in a maximum of 3 sentences each)     10 x 2 = 20 marks

 

  1. Identify an example of ‘deceptive advertising’
  2. What’s the ‘Big Idea’ for reducing absenteeism in the office?
  3. Why are women exploited in advertisements?
  4. What is ‘stereotyping’ in creative science?
  5. Is cognitive dissonance a reality? Mention an example.
  6. What are ‘tear offs’?
  7. Is subliminal advertising proved?
  8. Which is superior, EVP or USP?
  9. Who formulates ad-objectives?
  10. Which is more sensational, google ads, or Newspaper ads?

 

PART-B

(Answer any FIVE questions in about 1 page)                        5 x 8 = 40 marks

 

  1. How can advertising be classified by target audience and by geographic area?
  2. What is integrated marketing communications and what are its benefits?
  3. Other than newspapers, magazines, radio or TV, what ‘new media’ might Walt Disney use to get an advertising message about a new theme park to be a target audience of teenagers in India?
  4. Why do advertisers change agencies?
  5. What is media planning, and how does it relate to marketing and advertising?
  6. How do timing and continuity scheduling effect message scheduling?
  7. How do direct-response advertising and direct mail advertising differ?
  8. What are the ethics of advertising sugary ready to eat cereals on TV cartoon shows focused to 4-year olds? Or shoes focused to 12 year olds?

 

 

 

 

PART-C

(Answer any TWO questions in about 4 pages each)            2 x 20 = 40 marks

 

  1. Mobile Marketing Growing

The use of the mobile channel for marketing, i.e. mobile marketing, is a growing worldwide phenomenon. Commercial mobile marketing initiatives began in 1997 and published research on the topic .first appeared in 2001.Since then, the field of mobile marketing has drawn the attention of academics and industry practitioners alike. Leading industry brands are committing anywhere from 10 to 25 percent of their near-term marketing budgets to digital media–including mobile.

Technology companies throughout the world are investing heavily in the creation of mobile marketing solutions, and many new and important research studies are underway. However, with all this attention there is still more to learn about the application and use of mobile marketing. There remains a gap in our understanding of what mobile marketing is and what drives consumer adoption and acceptance of mobile initiatives. There is scant qualitative and empirical evidence to formulate an authoritative definition of mobile marketing and its key enablers.

 

Keeping the above information in mind comment on the kind of commercial use of mobile marketing, and the theoretical basis and practical application of mobile marketing for any three of the following topics:

 

a). Consumer acceptance: Factors driving or inhibiting the use of mobile marketing

b). Wireless or mobile advertising, definition, effectiveness, adoption

c). Application of multimedia within mobile marketing initiatives

d). Analysis of the various delivery methods: SMS, MMS, mobile internet, IR, IM, Bluetooth,

mobile email, mobile portals

e). Analysis of future trends and impact of global, environmental, cultural, and/or political

activities on mobile marketing

 

 

  1. Write short notes on any two of the following

 

  1. a) The use of advertising, promotion, branding and integrated marketing communication by

multinationals

 

  1. b) Marketing communications as a means of creating competitive advantage and differentiation.
  2. c) Marketing opportunities and threats for multinationals and their effect on marketing

communications.

 

  1. d) Challenges to standardization or adaptation in finding an effective communication mix.

 

 

 

 

21) Develop a comprehensive and a socially relevant campaign for achieving the UN

Millennium Development Goals, listed below. You are keen to do your bit to

alleviate social inequities while elevating living standards worldwide.

 

Your report could include any two of the following: conduct a situation analyses, prioritize objectives, determine communication strategies, and propose creative executions, media plans, and promotional recommendations for a one-year campaign.

 

 

The following provides you essential information to attempt your answer.

 

“We will have time to reach the Millennium Development Goals – worldwide and in most, or even all, individual countries – but only if we break with business as usual.

We cannot win overnight. Success will require sustained action across the entire decade between now and the deadline. It takes time to train the teachers, nurses and engineers; to build the roads, schools and hospitals; to grow the small and large businesses able to create the jobs and income needed. So we must start now. And we must more than double global development assistance over the next few years. Nothing less will help to achieve
the Goals.”

 

United Nations Secretary-General
Kofi A. Annan

 

The eight Millennium Development Goals (MDGs) – which range from halving extreme poverty to halting the spread of HIV/AIDS and providing universal primary education, all by the target date of 2015 – form a blueprint agreed to by all the world’s countries and all the world’s leading development institutions. They have galvanized unprecedented efforts to meet the needs of the world’s poorest.

 

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Loyola College M.Com Nov 2006 Business Environment Question Paper PDF Download

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                        LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Com DEGREE EXAMINATION – COMMERCE

AT 22

FIRST SEMESTER – NOV 2006

CO 1811 – BUSINESS ENVIRONMENT

 

 

Date & Time : 04-11-2006/1.00-4.00     Dept. No.                                                       Max. : 100 Marks

 

 

SECTION A

Answer ALL the questions                                                  (10×2=20 Marks)

 

  1. What are the tasks before the planning commission of India today?
  2. Enumerate the influences of Macro Environment on business decisions.
  3. Under the Right to Freedom which types of freedom have been granted to Indian citizens?
  4. “The business undertakes both economic and social goals” Comment
  5. Mention the techniques of environmental analysis.
  6. Mention any three Acts to control pollution.
  7. Enumerate the natural resources in the context of natural environment.
  8. Comment on the two important social institutions that influence the economic life.
  9. What are the factors influencing the Economic System of country?
  10. State the important aspects covered by WTO Agreements.

 

SECTION B

Answer any FIVE the questions                                                      (5×8=40 Marks)

 

  1. In the context of social obligations, discuss the ways through which business can contribute to rural development.
  2. Explain the salient features of the latest Industrial Policy.
  3. What are the factors to be considered by the state for selecting appropriate technology
  4. Describe the powers of  India under the Environmental Protection Act, 1986
  5. What is social audit?  Examine the principles, objectives of social audit.
  6. How do trade associations promote business ethics?
  7. Point out the nature and causes for globalization of industries.
  8. Why are Environmental Analysis and appraisal necessary?

 

SECTION C

Answer any TWO questions                                                            (10×2=20 Marks)

 

  1. Comment on various economic systems of the world.  Discuss the Trusteeship Economic Systems developed by Gandhiji.  How far is it relevant to India today?
  2. ‘The Natural Resources of India are varied in nature’. – Comment.  What are the important  energy resources? Describe  the ‘Energy Crisis’ in India. Examine the  measures  and the policy adopted to meet the situation.
  3. What is  Demographic Environment?  Comment on the various factors of Demographic Environment.  Discuss the basic facts and policy relating to India’s Demographic Environment.

 

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Loyola College M.Com Nov 2006 Brand Management Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034  M.Com DEGREE EXAMINATION – COMMERCE

AT 25

THIRD SEMESTER – NOV 2006

         CO 3803 – BRAND MANAGEMENT

 

 

Date & Time : 27-10-2006/9.00-12.00         Dept. No.                                                       Max. : 100 Marks

 

 

SECTION – A          

 

Answer all questions in not more than 3 lines each.        (10 x 2 = 20 marks)

 

  1. Give a brief definition of Brand Equity.
  2. State the 5 levels of a product.
  3. What is a Brand Mantra?
  4. What is Brand Value Chain?
  5. What are the 3 components of Brand Equity Management System?
  6. What are Brand benefits from a customer’s perspective?
  7. What is the role of a low-end-entry-level brand?
  8. What is the role of a product discriptor?
  9. What is a brand line?
  10. Briefly explain the concept of Brand Portfolio.

 

SECTION – B

 

Answer any FIVE in not more than 2 pages each.         (5 x 8 = 40 marks)

 

  1. Explain the significance of Branding for the following:

(a) Physical goods       (b) On-line products and services

(c) Sports, art and entertainment

  1. What are the factors to be considered while retiring a brand?
  2. What is the procedure for naming a Brand?
  3. Explain the segmentation bases used for Branding.
  4. Write short notes on: (a) experiential marketing

(b) One-to-one marketing

(c) Permission marketing

  1. What is Relationship marketing in the context of Branding?
  2. How would you set a price to build brand equity?
  3. Write short notes on: (a) Program multiplier, (b) market multiplier

 

SECTION – C                      

 

Answer any TWO in not more than 4 pages each          (2 x 20 = 40 marks)

 

  1. What is Corporate Brand Level? Write a note on the chief “corporate image”
    dimensions.
  2. How would you revitalize brands?
  3. Explain the naming guidelines for Brands.

 

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Loyola College M.Com Nov 2006 Advanced Business Statistics-I Question Paper PDF Download

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                         LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.Com DEGREE EXAMINATION – COMMERCE

AT 21

 

 

 

FIRST SEMESTER – NOV 2006

CO 1810 – ADVANCED BUSINESS STATISTICS-I

 

 

Date & Time : 02-11-2006/1.00-4.00     Dept. No.                                                          Max. : 100 Marks

 

 

SECTION – A

Answer ALL the questions                                                                (10 x 2 = 20 marks)

 

  1. Give the formula for Geometric mean.
  2. Define Skewness
  3. State the three axioms of probability.
  4. Give the expression for expectation in the case of random variables X.
  5. State any two properties of normal distribution.
  6. Define null hypothesis
  7. Define probability of Type-I error
  8. Give the test statistic for testing equality of two means when n>30?
  9. Explain the non-parametric test
  10. Define probability

SECTION – B

Answer any FIVE questions                                                              (5 x 8 = 40 marks)

11.Calculate arithmetic mean from the following data

Marks scored:              0-10     10-20   20-30   30-40   40-50   50-60

No. of students:            5          10         25        30        20       10

 

  1. A perfect dice is tossed twice. Find the probability of getting (i) a total of 9 (ii) a total is

multiple of 3 (iii) a total of 5 (iv) a multiple of 6.

 

  1. Two boxes contain 12 white and 18 black and 15 white and 25 black balls respectively. One

box was taken at random and a ball was taken from the same.  It is a black ball.  What is the

probability that it is from the first box?

 

  1. A random variable x has the following probability function.

X         0          1          2          3          4          5          6          7

P(x)     0          k          2k        2k        3k        k2            2k2    7k2+k

  • Find k (ii) P(x<6) (iii) P (x ³6).
  1. Five coins are tossed 3,200 times, find the frequencies of the distribution of heads and tails

and tabulate the results in a binomial.

 

 

 

  1. A college conducts both day and night classes intended to be identical. A sample of 100 day

students yields examination results as   = 72,  , and a sample of 200 night students

as = 73.9 and   Are the two means statistically equal at 10% level?

 

  1. Two sets of ten students selected at random from a college were taken: one set was given

memory test as they were and the other was given the memory test after two weeks of

training and the scores are given below:

Set A: 10 8 7 9 8 10 9 6 7 8
Set B: 12 8 8 10 8 11 9 8 9 9

Do you think there is nay significant effect due to training? (null and alternative

hypothesis should be stated (Given t = 2.10 at df =18, a = 0.05).

 

  1. 200 digits are chosen at random from a set of tables. The frequencies of the digits are as

follows:

Digit:               0          1          2          3          4          5          6          7          8          9

 

Frequency:      18        19        23        21        16        25        22        20        21        15

Use x2 test to assess the correctness of the hypothesis that the digits were distributed in

equal numbers in the tables from which they were chosen. (df @ 5% x2 =16.92)

 

SECTION – C

Answer any TWO questions                                                             (2×20=20 marks)

 

  1. a) Three urns contain respectively 3 green and 2 white balls, 5 green and 6 white balls and 2 green and 4 white balls. One ball is drawn from each urn.  Find the expected number of white balls drawn out.                                                             (12 marks)

 

  1. b) Two cards are drawn at random with replacement from a box which contains four

cards numbered 1, 1, 2 and 2.  Let X denote the sum  if the numbers shown on the

two cards.  Find the distribution of X.  Also find E(X) and var (X).       (8 marks)

 

  1. a) After correcting the proofs of the first 50 pages of a book, it is found that on the

average there are 3 errors per 5 pages.  Use Poisson probabilities and estimate the

number of pages with 0,1,2,3 errors in the whole book of 1000 pages (e-6 = 5488).

(12 marks)

 

 

  1. b) Three samples below have been obtained from normal populations with equal variances.

Test the hypothesis at 5% level that the population means are equal.

 

 

8

 

10

 

7

 

14

 

11

 

  

7

 

5

 

10

 

9

 

9

 

  

12

 

9

 

13

 

12

 

14

 

 

The table value of Fat 5% level  = 17 is 3.88. (use One Way ANOVA)            (8 Marks)

 

21 .a) Find the equation of regression lines for the following data.

X 25 28 35 32 36 36 29 38 34 32
y 43 46 49 41 36 32 31 30 33 39

 

(12marks)

 

  1. b) Two salesmen A and B are working in a certain district. From a sample survey

conducted by the Head office, the following results were obtained.  State whether

there is any significant difference in the average sales between the two salesmen:

A B
No. of sales

Average sales (in Rs.)

Standard Deviation (in Rs.)

 20

170

20

 18

205

25

(8 marks)

 

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Loyola College M.C.A. Computer Application April 2009 Business Communication Question Paper PDF Download

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      LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.C.A DEGREE EXAMINATION – COMPUTER APPLICATION

NM 32

FIRST SEMESTER – April 2009

EL 1900 – BUSINESS COMMUNICATION

 

 

 

Date & Time: 04/05/2009 / 1:00 – 4:00  Dept. No.                                                  Max. : 100 Marks

 

 

SECTION – A                                   5 x 4 = 20 MARKS

  1. What is accent? How is it very import in speaking English?
  2. Place the stress marks ( ’ ) on the appropriate syllables of the following words.
  • re / mem / ber (2) Va / Ca / tion         (3) pe / cu / li / ar

(4) e / co / no / my       (5) Co/ llege                (6) Stu / pen / dous      (7) doc / tor

(8) pro /fess / or.

  1. How is dipththong different from Vowel?
  2. What is register in communication?
  3. What have you understood about neutral accent?

SECTION – B                                   5 x 6 = 30 MARKS

  1. What are the differences between Oral and Written communication?
  2. How does Writing play an important role in business?
  3. Write a short note on body language in communication?
  4. Describe the structure of formal letters with examples.
  5. Write short notes on agenda and minutes in meeting.

SECTION – C                                   5 x 10 = 50 MARKS

  1. Write a covering letter and CV in response to the following advertisement.

 

 

 

 

 

 

 

 

 

 

  1. Write short notes on the following.
  • Symposium 2) Conference             3) Convention             4) Panel – discussion.
  1. Write an essay on the principles of effective writing in business communication.
  2. Imagine that you are a sales manager of a company which manufactures furniture. Now the company’s sale is on the decrease. You are asked to submit a report about this trend. Prepare a report.
  3. What is the importance of memo in business?

Imagine that you are a manager of a Company, and prepare a memo suspending an employee for his misbehaviour with women staff.

 

 

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Loyola College M.C.A. Computer Application Nov 2010 Business Communication Question Paper PDF Download

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.C.A. DEGREE EXAMINATION – COMPUTER APPLICATIONS

FIRST SEMESTER – NOVEMBER 2010

    EL 1900  – BUSINESS COMMUNICATION

 

 

 

Date : 11-11-10                 Dept. No.                                        Max. : 100 Marks

Time : 1:00 – 4:00

I  Answer any TEN of the following questions:                                                                                (10×3=30)

 

  1. Differentiate between the terms Channel and
  2. Give the meaning of the following words used in business context.
  3. Disburse
  4. Retrench
  5. Etiquette
  6. Headhunt
  7. Money laundering
  8. Perks
  9. Explain the term neutral accent.
  10. Explain with examples the three kinds of speech sounds in English.
  11. How is Grapevine considered as one of the communication methods in business organizations?
  12. In the following words there are six words with diphthong sounds. Identify those words and write them separately.

 

  1. Manager
  2. Care
  3. Sure
  4. Queue
  5. Road
  6. Say
  7. Bucket
  8. Kind
  9. Deer
  10. What is panel discussion? In what way is it different from seminar?
  11. What is Kinesics?
  12. What are the different information flows in business communication?
  13. Rewrite the following sentences, correcting the errors if any
  14. He is one of my best friend.
  15. The Principal as well as the Professors have supported the students.
  16. The two brothers are helping one another.
  17. Punctuate the following:
  18. Please send the following items 21 reams of bond paper 12 red pencils 3 gum bottles 17 file covers
  19. Sunder managed to pay the college fees because of earn while you learn scheme
  20. Mr Prasad who has been serving the firm for the last 15 years is going to chair the session on sales promotion
  21. How are different salutations used in letter writing?

II Answer any TEN of the following                                                                                                 (10×6=60)

 

  1. How will you organize Oral presentation?
  2. What are the essentials for the candidate to be successful at the interview?
  3. What is memo?

An employee in the sales section has been in the habit of being absent frequently. Imagining that you were the Manager of the company, prepare an internal memorandum to be issued to the employee.

 

  1. What are the essentials of group discussions?
  2. What are the advantages of effective communication system in business organization?
  3. Write about the wide range of electronic media created by modern communication technology.
  4. What are the different types of listening?
  5. Write about the Stress and Intonation as features of Para linguistic communication .
  6. What are the essentials of effective communication?
  7. Describe the SEVEN parts of standard letters.
  8. Imagine that you were the manager of a company situated on the outskirts of Chennai. Your company’s productivity is affected due to late coming of the employees. The head office has asked you to send a report. Prepare a suitable report.
  9. How does body language contribute to the effective oral communication?

 

III Answer any ONE of the following                                                                                                                                              (1×10=10)

 

  1. What are the barriers to communication? Suggest some strategies to overcome them.
  2. Prepare a suitable covering letter and curriculum vitae pertaining to the advertisement given below:

 

 

A leading software company in Chennai is looking for young and energetic executives for its development team. Send your resume :

P.O. Box No 12345

The Hindu

Chennai 600 002

 

 

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Loyola College M.A. Sociology April 2003 Principles & Methods Of Archaeology Question Paper PDF Download

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034.

M.A. DEGREE EXAMINATION – SOCIOLOGY

THIRD SEMESTER – APRIL 2003

HT 3802 / H 917  –  PRINCIPLES and methods of archaeology

 

04.04.2003

9.00 – 12.00                                                                                                  Max : 100 Marks

                                                                PART – A                                         (5´ 4=20 marks)

      Answer any FOUR of the following in not more than 100 words.

 

  1. Alexander Cunningham.
  2. Salvage Archaeology.
  3. Aerial Survey and Photography.
  5. Gordon Childe.
  6. Objectives of Site Survey.

 

 

 

                                                                PART – B                                        (2´10=20 marks)

      Answer any TWO of the following in not more then 300 words.

 

  1. Describe the functions of an archaeologist.
  2. Trace the developments that had place in the field of archaeology in the 20th century?
  3. How do physics and chemistry help in dating?
  4. Examine the value of pottery in archaeology.

 

 

 

                                                               PART – C                                         (3´20=60 marks)

Answer any THREE of the following in not more than 1200 words each.

 

  1. Assess the salient features of an excavation report.
  2. Discuss the various scientific aids in exploration.
  3. Explain the relation between archaeology and the Natural Sciences.
  4. What are the fine kinds of archaeology? Give details of each.
  5. Examine the value of archaeology as a primary source.

 

 

 

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Loyola College M.A. Sociology April 2006 Sociological Theories Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.A. DEGREE EXAMINATION – SOCIOLOGY

OC 26

FIRST SEMESTER – APRIL 2006

                                                   SO 1801 – SOCIOLOGICAL THEORIES

 

 

Date & Time : 20-04-2006/AFTERNOON   Dept. No.                                                       Max. : 100 Marks

 

 

Part-A

Write a short note on the following in about 30 words each:        (10×2= 20 Marks)

 

  1. Grand Theory.
  2. Economic Determinism.
  3. Functionalism.
  4. Power elite.
  5. Anomie.
  6. Latent function.
  7. Alienation.
  8. Primary Group.
  9. Metaphysics.
  10. Positivism.

 

Part-B

Answer any FIVE of the following in about 300 words each:      (5×8 = 40 Marks)

 

  1. Briefly summarize the important characteristics of social theory.
  2. Summarize the functions of social theories.
  3. Write a short note on Merton’s functional analysis.
  4. Briefly explain Goffman’s concept of ‘Dramaturgy’
  5. Write a short note on Risk society.
  6. Explain the behavioural perspective of Homans.
  7. Ethnomethodologists are interested in the ways in which people create a sense of reality.

 

 

Part-C

Answer any TWO of the following in about 1200 words each:    (2×20 = 40 Marks)

 

  1.  Analyse the major types of theories that exist in sociology.
  2.  Critically evaluate the theory of power elite.
  3.  Analyse Mead’s concept of ‘Mind, Self and Society’.
  4.  Write an essay on Marxian theory of class struggle.

 

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Loyola College M.A. Sociology April 2006 Research Methodology Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.A. DEGREE EXAMINATION – SOCIOLOGY

OC 33

FIRST SEMESTER – APRIL 2006

                                                  SO 1900 – RESEARCH METHODOLOGY

 

 

Date & Time : 25-04-2006/1.00-4.00 P.M.   Dept. No.                                                       Max. : 100 Marks

 

 

PART – A

Write a short note on the following within 30 words each:           (10×2= 20Marks)

 

  1. Social Research.
  2. Objectivity in Research
  3. Variables
  4. Research Problem
  5. Research Design
  6. Census
  7. Stratified Sampling
  8. Interview schedule
  9. Questionnaire
  10. Applied Research

PART – B

 

Answer any FIVE questions within about 300 words each:         (5×8=40 Marks)

 

  1. What is the procedure to be followed in selecting a research problem?
  2. Explain the objectives of social research.
  3. Explain the types of variables with suitable examples.
  4. Define Sampling and describe the non-probability sampling methods.
  5. What are the qualities of a good interviewer? State the advantages of interview method.
  6. Highlight the role of research design in social research.
  7. State the advantages and limitations of a questionnaire.

 

PART – C

Answer any TWO questions within 1200 words each:                  (2×20=40 Marks)

 

  1. Describe the various types of social research with examples.
  2. How will you use a questionnaire method to collect relevant data?
  3. Explain the different probability sampling methods.
  4. What are the characteristics, sources and importance of hypothesis?

 

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Loyola College M.A. Sociology April 2006 Qualitative Research Methods Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.A. DEGREE EXAMINATION – SOCIOLOGY

OC 32

FIRST SEMESTER – APRIL 2006

                                         SO 1807 – QUALITATIVE RESEARCH METHODS

 

 

Date & Time : 25-04-2006/1.00-4.00 P.M.   Dept. No.                                                       Max. : 100 Marks

 

 

 

PART – A

Write a short note on the following within 30 words each:           (10×2=20Marks)

 

  1. Participant Observation.
  2. Coding in content analysis
  3. Life History method
  4. Natural Accretion measures
  5. Controlled Erosion measures
  6. Objectivity and Subjectivity
  7. Operationalization.
  8. Dependent and Independent Variables
  9. Scheduled Interview
  10. Ideographic explanation

 

PART – B

Answer any FIVE questions in about 300 words each:                   (5×8=40 Marks)

  1. Explain the types of observer roles in participant observation.
  2. What is content analysis? State the features of content analysis.
  3. Analyze the assumptions of the Life History method and mention the types.
  4. Explain Inductions and Deduction.
  5. Pinpoint the strengths and weaknesses of field research
  6. Briefly discuss the concepts of validity and reliability.
  7. Elucidate the errors, which might creep into reasoning.

 

PART – C

Answer any TWO of the following in about 1200 words each:    (2×20=40 Marks)

 

  1. Describe the steps involved in content analysis.
  2. Write a critical essay on the data of life history method.
  3. Discuss the relation between theory and research.
  4. Provide guidelines for conducting interview as a tool of data collection.

 

 

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Loyola College M.A. Sociology April 2006 Principles Of Sociology Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.A. DEGREE EXAMINATION – SOCIOLOGY

OC 28

FIRST SEMESTER – APRIL 2006

                                                  SO 1803 – PRINCIPLES OF SOCIOLOGY

 

 

Date & Time : 22-04-2006/1.00-4.00 P.M.   Dept. No.                                                       Max. : 100 Marks

 

 

PART – A

 

Answer the following questions in about 30 words each.  (10 x 2 = 20 marks)

 

  1. Define society.
  2. What is an institution?
  3. Explain the term ‘social structure’.
  4. What according to Comte, are the three laws of progress?
  5. Define culture.
  6. What is meant by ‘ethnocentrism’?
  7. What is socialisation?
  8. Explain the term ‘assimilation’.
  9. Define class.
  10. What are the different types of marriage?

 

PART – B

 

Answer any FIVE questions in about 300 words each.              (5 x 8 = 40 marks)

 

  1. Examine the status of sociology as a science.
  2. Explain Cooley’s theory of looking glass self.
  3. Elucidate the process of socialisation.
  4. Discuss the dissociative social processes of competition and conflict.
  5. What is deviance? Examine the social significance of deviant behaviour.
  6. Briefly describe the important kinship usages.
  7. Discuss the important functions of the institution of family.

 

PART – B

 

Answer any TWO questions in about 1200 words each.          (2 x 10 = 20 marks)

 

  1. Define Sociology. Discuss the nature, scope and importance of Sociology.
  2. What is social control? What is the importance of social control? Describe the methods of social control.
  3. Define social change. Discuss the different theories of social change.
  4. Elaborate upon the caste system of social stratification.

 

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Loyola College M.A. Sociology April 2006 Hospital Material Management Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.A. DEGREE EXAMINATION – SOCIOLOGY

OC 42

SECOND SEMESTER – APRIL 2006

                                         SO 2951 – HOSPITAL MATERIAL MANAGEMENT

 

 

Date & Time : 26-04-2006/9.00-12.00         Dept. No.                                                       Max. : 100 Marks

 

 

PART –A

Answer ALL questions in about 30 words each                      (2´10=20 Marks)

  1. Define Material Management.
  2. What is Kardex system?
  3. Mention any two salient features of Hand to Mouth purchasing.
  4. What is MIS?
  5. Define Purchase Management.
  6. What is Brisch system of codification?
  7. What is the meaning of standardisation?
  8. What is meant by pilferage?
  9. Give any four laws that a material manager should be conversant with.
  10. What is Inventory control?

PART – B

Answer any five questions in about 300 words each                     (5´8=40 marks)

  1. Explain the importance of Material Management.
  2. Give a brief description on classification of materials.
  3. Mention the eight rights of purchasing and explain each in detail.
  4. Illustrate the layout of a storehouse.
  5. What is tender purchasing? Explain its characteristics, types, advantages and disadvantages.
  6. Discuss the ethics of Material Management.
  7. Explain the decimal system of codification and its drawbacks.

PART – C

Answer any TWO questions in about 1200 words each                (2´20=40 marks)

  1. What is store keeping? Give the types of stores and functions of store keeping.
  2. Define contract purchasing and group purchasing and bring out their merits and demerits.
  3. Discuss about the role of computers in Hospitals.
  4. What is the meaning of Inspection of stores? Give its objectives, advantages and inspection results. What are the duties of an inspecting officer?

 

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Loyola College M.A. Sociology April 2006 Hospital Financial Management Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.A. DEGREE EXAMINATION – SOCIOLOGY

OC 38

SECOND SEMESTER – APRIL 2006

                                         SO 2805 – HOSPITAL FINANCIAL MANAGEMENT

(Also equivalent to SO 2950)

 

 

Date & Time : 24-04-2006/9.00-12.00         Dept. No.                                                       Max. : 100 Marks

 

 

PART – A

 

ANSWER ALL QUESTIONS:                                               10 ´ 2 = 20 marks

 

  1. What is financial management?
  2. What is trading on equity?
  3. What do you mean by leverage in financial analysis?
  4. What is capital structure?
  5. What is specific cost?
  6. What is capital budgeting?
  7. What is property dividend?
  8. The current market price of an equity share of a company is Rs. 100. The current dividend per share is Rs. 5. In case the dividends are expected to grow at the rate of 8% calculate the cost of equity capital.
  9. What is time preference for money?
  10. Define working capital.

 

PART – B                                                5 ´ 8 = 40 marks

ANSWER ANY FIVE QUESTIONS:

  1. Explain the objectives of Financial Management.
  1. Abu hospital is capitalized with Rs. 10 lacs divided into 10,000 shares of Rs. 100 each. The management desires to raise another Rs. 10 lacs to finance a major expansion programme. There are four possible financing plans: (i) all equity shares, (ii) Rs. 5 lacs in equity shares and Rs. 5 lacs in debentures carrying 5% interest, (iii) all debentures carrying 6% interest and (iv) Rs. 5 lacs in equity shares and Rs. 5 lacs in preference shares carrying 5% dividend. The existing earnings before interest and tax amount to Rs. 1,20,000 per annum.

You are required to calculate earnings per equity share under each of the above four financial plans.

  1. Explain the types of dividend policy and forms of dividend.
  2. X borrows Rs. 1 lakh at 8% interest compounded annually.  Equal annual payments are to be made for 6 years.  However at the time of the 4th payment, x decides to settle the loan.  How much should he pay? (PVIFA = 6 years 8% = 4.623)
  3. From the following information, you are required to forecast working capital requirements of National Hospital Ltd :

Rs.

Projected annual sales                                                 1,30,000

Percentage of profit on sales                                        25%

Average credit period allowed to debtors                                 8 weeks

Average credit period allowed by creditors                              4 weeks

Average stock                                                              8 weeks

Add 10% to computed figures to allow for contingencies.

  1. Calculate the average rate of return for projects A and B from the following:
                                          Particulars PROJECT A PROJECT B
Investments Rs. 20,000 Rs. 30,000
Expected life (no salvage value) 4 years 5 years

Projected Net Income (after interest, depreciation, and taxes)

 

Years Project A  (Rs) Project B (Rs)
1 2,000 3,000
2 1,500 3,000
3 1,500 2,000
4 1,000 1,000
5 – 1,000
Total 6,000 10,000

 

  1. (a) Explain the list of leverages used in financial analysis.

(b) Out put 65,000 units, Fixed cost Rs. 5,000 variable cost .20 p per unit, interest 5,000 selling price per unit .50 p per unit. Calculate, leverages.

PART – C                             2X20 = 40marks

ANSWER ANY TWO QUESTIONS:

 

  1. There are two projects X & Y. X requires an investment of Rs. 26,000

while Y requires an investment of Rs. 38,000. The cost of capital is 12%.

On the basis of the following cash inflows and present value of Re 1 at

12%, you are required to state which project should be accepted, by using

Net Present Value method profitability index method.

 

Year Cash Inflows

Project X

 Cash Inflows

Project Y

 Present value of Re. 1 at 12%
1 Rs. 9,000 Rs. 8,000 .893
2 7,000 10,000 .797
3 6,000 12,000 .712
4 5,000 14,000 .636
5 4,000 8,000 .567
6 4,000 2,000 .507
7 3,000 16,000 .452
8 3,000 – .404
9 3,000 – .361
10 3,000 – .322

 

  1.   The board of directors of Nanak hospital  Ltd. requests you to prepare

a statement showing the Working Capital Requirements for a level of activity of

1,56,000 units of production.

 

The following information is available for your calculations:

Per Unit (Rs.)

Raw materials                                      90

Direct Labour                                      40

Overheads                                           75

___

205

Profit                                                   60

___

Selling price per unit                            265

___

  • Raw materials are in stock, on average one month.
    • Materials are in process, on average 2 weeks
    • Finished goods are in stock, on average one month.
    • Credit allowed by suppliers, one month
    • Time lag in payment from debtors, 2 months
    • Lag in payment of wages, 1.5 weeks

20% of the output is sold against cash. Cash in hand and at bank is expected to be Rs. 60,000. It is to be assumed that production is carried on evenly throughout the year. Wages and overheads accrue similarly and a time period of 4 weeks is equivalent to a month.

 

  1. Explain the capital structure decision, and factors affecting capital structure.

From the following capital structure of a company calculate the overall cost of capital using (a) book value weights and (b) market value weights.

Source Book Value Market Value
Equity share capital (Rs. 10 shares) 45,000 90,000
Retained earnings 15,000 –
Preference share capital 10,000 10,000
Debentures 30,000 30,000

 

 

The after-tax cost of different sources of finance is as follows:

 

Equity share capital: 14%; Retained earnings: 13%; Preference share capital: 10%; Debentures: 5%.

 

  1. Explain the capital structure decision, and factors affecting capital structure.

 

 

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Loyola College M.A. Sociology April 2006 Health Policy & Health Care System In India Question Paper PDF Download

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LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.A. DEGREE EXAMINATION – SOCIOLOGY

OC 44

THIRD SEMESTER – APRIL 2006

                           SO 3950 – HEALTH POLICY & HEALTH CARE SYSTEM IN INDIA

 

 

Date & Time : 02-05-2006/1.00-4.00 P.M.   Dept. No.                                                       Max. : 100 Marks

 

 

PART – A

Answer the following in about 30 words each:                              (10´2= 20Marks)

  1. Write a short note on Alma-Ata declaration.
  2. What do mean by geriatrics?
  3. State the role played by community workers in primary health care.
  4. Define Infant mortality rate.
  5. Mention any two recommendations of Mudaliar Committee on Health.
  6. Define Health Policy.
  7. Give any two valid reasons for the growth of private sector in the health field.
  8. Define Health Care Delivery system.
  9. What is the aim of primary Health?
  10. What is Morbidity?

PART – B

Answer any FIVE questions in about 300 words each:                 (5 ´ 8 = 40 Marks)

  1. Explain the structure and functions of health care delivery system.
  2. Comment on the strategy proposed by ICSSR and ICMR report.
  3. Discuss the role of traditional system of health in primary health care.
  4. Trace the historical development of privatisation in health care in India.
  5. Elucidate the types and causes of mortality in India.
  6. Comment on the Health care programmes for Women and Children in India.
  7. Explain some of the welfare measures offered by the state for the aged.

PART – C

Answer any TWO of the following in about 1200 words:             (2 ´ 20=40 Marks)

  1. Highlight the contributions of any three committees towards health care management.
  2. Is there a need for geriatric care in India? Comment
  3. Elaborate on the background, goals, strength and weaknesses of primary health care.
  4. Discuss the role played by the NGOs in promoting and safeguarding child and women health in India.

 

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Loyola College M.A. Sociology Nov 2006 Sociology Of Health Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034  M.A. DEGREE EXAMINATION – SOCIOLOGY

AO 17

FIRST SEMESTER – NOV 2006

        SO 1805 – SOCIOLOGY OF HEALTH

(Also equivalent to SO  1802)

 

 

Date & Time : 31-10-2006/1.00-4.00           Dept. No.                                                       Max. : 100 Marks

 

 

 

 

PART –A

Answer ALL questions in about 30 words each                          (10×2=20 Marks)

  1. What is the definition of Health according to WHO?
  1. Write a short note on gender and health?
  2. Mention any two causes of AIDS.
  3. What is meant by sick role?
  4. Define Epidemiology.
  5. Give any three models of health care delivery?
  6. What are the two major types of social stress?
  7. Name any four factors which are responsible for the growth of hospital industry.
  8. Mention four health problems related to Indian women.
  9. What do you understand by community health centre?

 

PART – B

Answer any five questions in about 300 words each                     (5×8=40 marks)

11.Discuss the present status of medical sociology.

12.Explain the professional model of health care delivery.

  1. Critically analyse Parson’s sick role theory.
  2. Explain illness as lived experience.
  3. Write a note on the features of modern hospital.
  4. What do you mean by vector-borne diseases? Provide examples.
  5. Briefly discuss the health services available to children in India.

 

PART – C

Answer any TWO questions in about 1200 words each                (2×20=40 marks)

18.Discuss about the social and psychological factors in Health and illness with examples.

  1. Describe the biomedical model of Health.
  1. Discuss about the development of folk medicine in western societies with an ethnographic example.
  2. Examine the development of modern medicine in 17th and 18th century.

 

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Loyola College M.A. Sociology Nov 2006 Sociological Theory Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034  M.A. DEGREE EXAMINATION – SOCIOLOGY

AO 16

FIRST SEMESTER – NOV 2006

         SO 1804 – SOCIOLOGICAL THEORY

 

 

Date & Time : 28-10-2006/1.00-4.00           Dept. No.                                                       Max. : 100 Marks

 

 

 

Part-A

Write a short note on the following in about 30 words each:        (2×10 = 20 Marks)

 

  1. Objective Idealism.
  2. Social Fact.
  3. Dialectics.
  4. Dysfunction.
  5. Discourse.
  6. Hyperreality.
  7. Stigma.
  8. Materialism.
  9. Sick Role.
  10. Post-Modernism.

 

Part-B

Answer any FIVE questions in about 300 words each:                 (5×8 = 40 Marks)

 

  1. What do you understand by ‘legitimisation crisis’?
  2. What is the importance of theory in the sociological understanding of phenomena?
  3. Explain briefly the concept of morality as envisaged by Durkhiem.
  4. How can knowledge lead to power and in turn power control what knowledge is? Explain from the Foucauldian perspective.
  5. Write a short note on Goffaman’s concept of ‘dramaturgy’
  6. Explain the importance of social reflexivity.
  7. Write a short note on alienation.

 

Part-C

Answer any TWO questions in about 1200 words each:               (2×20 = 40 Marks)

 

  1. Contemporary society is full of risk. Elucidate in the light of Ulrich Beck’s theory of ‘risk society’.
  2. Critically evaluate the theory of Power-elite.
  3. Write an essay on Marxian Historical Materialism.
  4. ‘Post-Modernism is just a fad used by the mindless’- evaluate.

 

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Loyola College M.A. Sociology Nov 2006 Qualitative Research Methods Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034  M.A. DEGREE EXAMINATION – SOCIOLOGY

AO 19

FIRST SEMESTER – NOV 2006

         SO 1807 – QUALITATIVE RESEARCH METHODS

 

 

Date & Time : 04-11-2006/1.00-4.00           Dept. No.                                                       Max. : 100 Marks

 

 

 

Part-A

Answer ALL the following :                                                                        (10 x 2=20 marks)

 

1.What are the assumptions of Life History Method?

2.Enumerate the factors that create problems of validity in Participant observation?

3.Define “Content analysis”.

4.Distinguish ideographic method from nomothetic method of study. Who formulated

these methods?

5.In your opinion, are sociological findings objective?

6.What is the essential difference between inductive method and deductive method?

7.Indicate a few important sources of error that may affect the research findings.

  1. Explain the significance of Research Design.

9.Indicate the main link between fact and theory.

10.Define “operationalisation” with an example.

 

Part-B

Answer any FIVE of the following :                                               (5 x8=40 marks)

 

11.Evaluate the strength and weakness of Physical Traces Method of study.

12.What are the various types of content analysis?

13.What are the prerequisites for a successful interview?

14.What are the advantages and limitations of data collection through interview

technique?

15.Explain the process of constructing a theory with the example of Merton’s Anomie

Theory.

16.Delineate briefly the unobtrusive method of research.

17.K.Bailey states: “The relationship between validity and reliability is asymmetrical,

as validity means reliability but not vice versa”. Comment on this statement.

 

Part-C

Answer any TWO of the following :                                               (2×20=40 marks)

 

18.Explain the interplay between research and theory.

19.Sketch out the research process and highlight the significance of each step in social

science researches.

20.Critically evaluate the various sources for Life History Method of research.

21.Discuss the types of observer roles and steps in Participant Observation.

 

 

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Loyola College M.A. Sociology Nov 2006 Principles Of Sociology Question Paper PDF Download

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             LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034  M.A. DEGREE EXAMINATION – SOCIOLOGY

AO 15

FIRST SEMESTER – NOV 2006

         SO 1803 – PRINCIPLES OF SOCIOLOGY

 

 

Date & Time : 26-10-2006/1.00-4.00           Dept. No.                                                       Max. : 100 Marks

PART – A

Answer the following questions in about 30 words each.                (10 x 2 = 20 marks)

  1. Explain the concept of society.
  2. What is meant by conformity?
  3. What is meant by alienation?
  4. What according to Comte are the three laws of progress?
  5. Define culture.
  6. What is meant by ‘ethnocentrism’?
  7. What is socialisation?
  8. Explain the term ‘assimilation’.
  9. Define ‘social fact’.
  10. Define Kinship.

PART – B

Answer any FIVE of the following in about 300 words each.           (5 x 8 = 40 marks)

  1. Is sociology a science? How?
  2. Explain Cooley’s theory of the development of self.
  3. Elucidate the process of socialisation.
  4. Discuss the dissociative social processes of competition and conflict.
  5. What is deviance? Examine the social significance of deviant behaviour.
  6. Briefly describe the theory of class and class conflict.
  7. Discuss the important functions of the institution of marriage.

PART – C

Answer any TWO questions in about 1200 words each.                 (2 x 10 = 20 marks)

  1. Define Sociology. Discuss the nature, scope and importance of sociology.
  2. What is social control? Elucidate the importance of social control? Briefly explain the role of different agencies of social control.

 

  1. Define joint family. Analyse the changing trends in the Indian family system.
  2. What is social stratification? Elaborate upon caste as a system of social stratification in India.

 

 

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Loyola College M.A. Sociology Nov 2006 Pathogens Of Human Importance Question Paper PDF Download

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                        LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034

M.A. DEGREE EXAMINATION – SOCIOLOGY

AH 09

THIRD SEMESTER – NOV 2006

ML 3902 – PATHOGENS OF HUMAN IMPORTANCE

 

 

Date & Time : 03-11-2006/9.00-12.00   Dept. No.                                                       Max. : 100 Marks

 

 

SECTION –A

Answer all the questions                                                       2X10=20marks

  1. Distinguish sterilization from disinfection.
  2. What are the routes of spread of hospital acquired infection?
  3. Define epidemiology.
  4. Give the names of the organisms that cause the following diseases.
  1. Chicken pox
  2. Whooping cough
  3. Cholera
  4. Amoebiasis
  1. Draw the structure of influenza virus.
  2. List the clinical symptoms that are associated with pulmonary tuberculosis.
  3. What is black water fever?
  4. What are negri bodies?
  5. Distinguish encystation from excystation.
  6. Mention the three types of toxic activity in Salmonella dysenteriae.

 

SECTION-B

Answer any four of the following                                        4X10=40marks

 

  1. Describe the pathogenesis and clinical features of Streptococcus pneumoniae.
  2. Explain the types of outbreaks in community-acquired infection.
  3. Draw the structure of measles virus and write its morphology and pathogenesis.
  4. Draw and describe the life cycle of Golgi.
  5. Explain the pathogenesis and clinical manifestations of polio virus
  6. Describe the clinical features of HIV.

 

SECTION-C

Answer any two of the following                                         2X20=40marks.

 

  1. Explain the morphology, pathogenesis and clinical features of Mycobacterium tuberculosis.
  2. With a neat flow chart, explain the physical methods of sterilization.
  3. Explain in detail the life cycle of Entamoeba histlytica.
  4. Describe the morphology, pathogenesis and clinical features of syphilis.

 

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